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HubSpot Product & Services Catalog

Looking for more details about HubSpot’s products and services? Here, you’ll find an overview of our pricing, product descriptions, features associated with each subscription, and any limits that apply.

If you have questions, reach out to your HubSpot rep or call our sales team at +1 888-482-7768.

CRM Software

Smart CRM

HubSpot’s Smart CRM is an AI-powered system of record connecting all your HubSpot products. It's customizable for your unique business needs, leverages real-time insights to make smart recommendations, and serves as the underlying database that unifies your customer data across your teams.

Smart CRM features are automatically included with the purchase of the Starter, Professional, or Enterprise edition of any premium product. Smart CRM is also available to purchase as a standalone product, available in three editions — Starter, Professional, or Enterprise. There is select CRM functionality in our free tools, too.

Smart CRM Pricing

Smart CRM Starter

Starts at $20/month per Core Seat

Get a demo

Smart CRM Professional

Starts at $50/month per Core Seat

Get a demo

Smart CRM Enterprise

Starts at $75/month per Core Seat

Get a demo
Included HubSpot Credits
500 credits per month
3,000 credits per month
5,000 credits per month
Included 1-to-1 technical support
Email and in-app chat
Email, in-app chat, and phone
Email, in-app chat, and phone
Other included products

Free tools, with HubSpot branding removed 
Free tools, with HubSpot branding removed
Free tools, with HubSpot branding removed

Smart CRM Features

Feature

Smart CRM Starter

Get a demo

Smart CRM Professional

Get a demo

Smart CRM Enterprise

Get a demo
Intent signals
Buyer intent overview
Intent orchestration
Automate actions from buyer intent
Auto-add companies
High-intent page recommendations
Recent visitor email digests
Intent custom property
Top visitor email digests
Intent automation
Research intent
Custom signals (Beta)
Custom properties
1K per object
1K per object
1K per object
Required fields
Smart properties
Calculated properties
—
40 calculated properties
200 calculated properties
User object custom properties
—
—
Field-level permissions
—
—
Data enrichment
Automatic enrichment
Bulk enrichment
Continuous data enrichment
Company enrichment
Contact enrichment
Segment enrichment
Enrichment workflow actions
Form shortening
AI transcript enrichment (Beta)
CRM segments
50 active segments
1,000 static segments
Limited functionality
1,200 active segments
1,200 static segments
Full functionality
2,000 active segments
2,000 static segments
Full functionality
Market segments (Beta)
Product library
1 million products
15 million products
15 million products
App objects
Object tags
20 tags
40 tags
80 tags
Brand identity (Beta)
Content agent (Beta)
Available for existing HubSpot AEO customers
Data agent
Limited functionality
Full functionality
Full functionality
Data quality overview (Beta)
Scan every 2 weeks
Scan daily
Scan daily
AI-powered formatting recommendations (Beta)
Multiple currencies
5 currencies
30 currencies
200 currencies
Duplicate management
—
Data model builder
—
Association labels
—
50 association labels
50 association labels
Customer agent
—
Custom events
—
500 definitions/mo
10 million completions/mo
500 definitions/mo
30 million completions/mo
Custom objects
—
—
10 definitions
1 million records
Standard sandbox account
—
—
1 sandbox
200K records per type
Enroll 100K records/day/sandbox in workflows
Sensitive Data
—
—

Feature

Smart CRM Starter

Get a demo

Smart CRM Professional

Get a demo

Smart CRM Enterprise

Get a demo
HubSpot mobile app
Reporting dashboard
30 dashboards with 50 reports each
Full reporting dashboard history
75 dashboards with 50 reports each
Full reporting dashboard history
100 dashboards with 50 reports each
Full reporting dashboard history
Custom reporting
—
100 custom reports
10 million events per query
500 custom reports
100 million events per query
Custom revenue reporting
—
Revenue analytics suite
—
Conversational context
50 conversational records/seat/mo
250 conversational records/seat/mo
350 conversational records/seat/mo
Pipelines
15 total pipelines
100 total pipelines
350 total pipelines
Documents
5K documents
5K documents
5K documents
HubSpot Work (Beta)
Limited automation
Full automation
Full automation
Work agents (Beta)
Limited automation
Full automation
Full automation
Breeze Assistant
Prospecting agent
Revenue agent (Beta)
Agent builder (Beta)
Simple automation
Advanced automation
Advanced automation
Projects
Gantt chart (Beta)
Shared inbox
1 inbox
100 inboxes
200 inboxes
Tasks and activities
Repeating tasks
User management
Social logins
Permission sets
Permission templates only
Permission templates only
Customize permission sets
Single sign-on
—
Teams
—
10 teams
300 teams plus organization
Presets
—
5 presets
100 presets
Organize teams
—
—
300 teams
Log in as another user
—
—
Admin notifications management
—
—
Standard CRM interface configuration
10 custom tabs
10 custom tabs
1K team views
50 views on index pages/user
10 custom tabs
1K team views
50 views on index pages/user
Record timeline
Full history of activities
Full history of activities
Full history of activities
Calendar visualization for CRM index pages (Beta)
Non-pipeline board visualization for CRM index pages (Beta)
Report visualization for CRM index pages (Beta)
Multi-account management
—
—
Connect up to 30 HubSpot accounts

Feature

Smart CRM Starter

Get a demo

Smart CRM Professional

Get a demo

Smart CRM Enterprise

Get a demo
CRM import
500 imports/day
10M rows/day via UI
80M rows/day via API
500 imports/day
10M rows/day via UI
80M rows/day via API
500 imports/day
10M rows/day via UI
80M rows/day via API
Slack integration
Ad management
3 connected accounts
2 audiences
Full functionality
500 connected accounts
5 audiences
Full functionality
500 connected accounts
15 audiences
Full functionality
Facebook Messenger integration
Limited functionality
Additional functionality
Full functionality
HubSpot payments
Custom domains — invoices
Custom domains — payment links
HubSpot capital financing — powered by Stripe
Stripe payment processing
E-invoices (Beta)
Contracts
Salesforce integration
—
500 field mappings/object
10K Salesforce owners
Integrate 1 account at a time
500 field mappings/object
10K Salesforce owners
Integrate 1 account at a time
Salesforce custom object sync
—
—
Marketing Automation Software

Marketing Hub

Marketing Hub is designed to help you generate leads and automate marketing to drive growth. It offers the tools you need to increase revenue through high-quality leads, save time and resources, and measure and optimize campaigns — all on one powerful, easy-to-use platform. Marketing Hub is available in three editions — Starter, Professional, and Enterprise — with select functionality in our free tools.

Marketing Hub Pricing

Marketing Hub Starter

Starts at $20/month per Core Seat

Get a demo

Marketing Hub Professional

Starts at $890/month

Get a demo
Marketing Hub Enterprise

Starts at $3,600/month (billed annually)

Get a demo
Included seats
1 Core Seat
3 Core Seats
5 Core Seats
Additional seats
$20/month per Core Seat
$50/month per Core Seat 
$75/month per Core Seat 
Included HubSpot Credits
500 credits per month
3,000 credits per month
5,000 credits per month
Included marketing contacts
1,000 marketing contacts
2,000 marketing contacts
10,000 marketing contacts
Included non-marketing contacts
Up to 15 million total contacts
Up to 15 million total contacts
Up to 15 million total contacts

Required onboarding

(Fee is an additional cost)
 — 
$3,000 one-time required onboarding
$7,000 one-time required onboarding
Included 1-to-1 technical support
Email and in-app chat
Email, in-app chat, and phone
Email, in-app chat, and phone
Other included products

Free tools, with HubSpot branding removed

Smart CRM Starter

Free tools, with HubSpot branding removed

Smart CRM Professional

Free tools, with HubSpot branding removed

Smart CRM Enteprise

Marketing Hub Features

Feature

Marketing Hub Starter

Get a demo

Marketing Hub Professional

Get a demo

Marketing Hub Enterprise

Get a demo
Ad management
3 connected accounts
2 audiences
Full functionality
500 connected accounts
5 audiences
Full functionality
500 connected accounts
15 audiences
Full functionality
Simple ad automation
1 simple workflow per form
10 actions
Unlimited simple workflows per form
Unlimited actions
Unlimited simple workflows per form
Unlimited actions
Ad retargeting
2 audiences
5 audiences
15 audiences
Ad conversion events
5 ad conversion events
50 ad conversion events
100 ad conversion events
Ad goals
—
Calls-to-action
Limited functionality
Full functionality
Full functionality
Forms
Limited functionality
Full functionality
Full functionality
Form automation
10 automated actions
Limited functionality
Unlimited automated actions
Full functionality
Unlimited automated actions
Full functionality
CRM segments
50 active segments
1,000 static segments
Limited functionality
1,200 active segments
1,200 static segments
Additional functionality
2,000 active segments
2,000 static segments
Full functionality
Filter insights in segments (Beta)
Segment analytics (Beta)
Web visitor segments (Beta)
—
AI segment suggestions (Beta)
—
Lookalike segments (Beta)
—
—
Shared inbox
1 inbox
100 inboxes
200 inboxes
Team email
Custom views in shared inbox
—
50 custom views
600 custom views
Web optimization
SEO recommendations and optimizations
Limited functionality
Full functionality
Full functionality
Subdomain and country code top-level domain availability
1 subdomain
1 country code top-level domain
1 root domain
Unlimited subdomains and country code top-level domains
1 root domain
Unlimited subdomains and country code top-level domains
1 root domain
Multi-language content creation
50 languages
Unlimited languages
Unlimited languages
URL mappings
—
Live chat
Remove HubSpot branding
Remove HubSpot branding
Remove HubSpot branding
Conversational bots
Limited functionality
Additional functionality
Full functionality
Facebook Messenger integration
Limited functionality
Additional functionality
Full functionality
WhatsApp integration
—
1K messages/mo
1K messages/mo
Logged-in visitor identification
—
Draggable chat widget
—
Breeze Assistant
Agent builder (Beta)
Simple automation
Advanced automation
Advanced automation
HubSpot Work (Beta)
Limited automation
Full automation
Full automation
Work agents (Beta)
Limited automation
Full automation
Full automation
Prospecting agent
Content agent (Beta)
Available for existing HubSpot AEO customers
AEO (Beta)
—
25 prompts run daily
2,500 answers/mo
50 prompts run daily
5,000 answers/mo
Customer agent
—
Social media
—
50 connected accounts
10K posts/mo
Post scheduling
300 connected accounts
10K posts/mo
Post scheduling
Instagram direct messages
—
Social media approvals
—
Lead scoring
—
5 scores
50 scores
AI recommendations
AI-assisted lead scoring
—
—
Multi-account management
—
—
Connect up to 30 HubSpot accounts

Feature

Marketing Hub Starter

Get a demo

Marketing Hub Professional

Get a demo

Marketing Hub Enterprise

Get a demo
Email marketing
5x marketing contact tier send limit
1K emails sent per second
Limited functionality
10x marketing contact tier send limit
1K emails sent per second
Additional functionality
20x marketing contact tier send limit
5K emails sent per second
Full functionality
Email automation
10 automated actions
Unlimited automated actions
Omni-channel automation
Unlimited automated actions
Omni-channel automation
Email health reporting
Limited functionality
Full functionality
Full functionality
Messaging insights (Beta)
Personalization tokens
Marketing email templates
Limited functionality
Full functionality
Full functionality
Mobile optimization
Content limited to email only
Full functionality
Full functionality
A/B testing
—
Smart content for email marketing
—
Advanced personalization
—
Limited functionality
Full functionality
Programmable email (Beta)
—
Limited functionality
Full functionality
AI email template upload (Beta)
—
100 uploads/mo
100 uploads/mo
Email approvals
—
—
Email send frequency cap
—
—
Marketing email single send API
—
—
HubDB for marketing email
—
—
Email send time optimization (Beta)
—
—
Cookie management tools
Remove HubSpot branding
Full functionality
Remove HubSpot branding
Full functionality
Remove HubSpot branding
Full functionality
Reporting dashboard
30 dashboards with 50 reports each
Full reporting dashboard history
75 dashboards with 50 reports each
Full reporting dashboard history
100 dashboards with 50 reports each
Full reporting dashboard history
Website traffic analytics
Standard analytics
Customizable analytics
Customizable analytics
Custom reporting
—
100 custom reports
10 million events per query
500 custom reports
100 million events per query
SEO analytics
—
Google Search Console integration
—
Filtered analytics view
—
25 views
50 views
Contact create attribution
—
Track 10K interactions
Track 10K interactions
Multi-touch revenue attribution
—
—
Track 10K interactions/contact
Customer journey analytics
—
—
15 stages/report
60 months of data or 10 million events
HubSpot payments
User management
Social logins
Limit access to content and data
—
—
Data agent
Limited functionality
Full functionality
Full functionality
Brand identity (Beta)
ABM tools and automation
—
Target accounts home
—
Marketing studio (Beta)
—
Limited functionality
Full functionality
Collaboration tools
—
Campaign reporting
—
5,000 campaigns
10,000 campaigns
Campaign agent (Beta)
—
Nurture agent (Beta)
—
Omni-channel marketing automation
—
300 workflows for 10 teams
Limited functionality
1K workflows for 300 teams
Full functionality
Video hosting and management
—
50 videos
50 videos
Video creation and editing
—
Custom events
—
500 event definitions
10 million completions/mo
500 event definitions
30 million completions/mo
Event visualizer
—
—
Sales Software

Sales Hub

Sales Hub includes a full suite of tools that aims to boost your productivity, shorten deal cycles, and make your sales process more human-friendly — without adding to your workload. Your whole sales team will have the tools they need to book more meetings and close more deals, with a whole lot less work. Sales Hub is available in three editions — Starter, Professional, and Enterprise — with select functionality in our free tools.

Sales Hub Pricing

Feature

Sales Hub Starter

Starts at $20/month per Core Seat

Get a demo

Sales Hub Professional

Starts at $100/month per Sales Seat

Get a demo

Sales Hub Enterprise

Starts at $150/month per Sales Seat (billed annually)

Get a demo
Included seats
1 Core Seat
1 Sales Seat
1 Sales Seat
Additional seats
$20/month per Core Seat 

$100/month per Sales Seat

$50/month per Core Seat

$150/month per Sales Seat

$75/month per Core Seat

Included HubSpot Credits
500 credits per month
3,000 credits per month
5,000 credits per month

Required onboarding

(Fee is an additional cost)
—
$1,500 one-time required onboarding
$3,500 one-time required onboarding
Included 1-to-1 technical support
Email and in-app chat
Email, in-app chat, and phone
Email, in-app chat, and phone
Other included products

Smart CRM Starter

Free tools, with HubSpot branding removed

Smart CRM Professional

Free tools, with HubSpot branding removed

Smart CRM Enterprise

Free tools, with HubSpot branding removed

Sales Hub Features

Feature

Sales Hub Starter

Get a demo

Sales Hub Professional

Get a demo

Sales Hub Enterprise

Get a demo
1-to-1 email
Remove HubSpot branding
Remove HubSpot branding
Remove HubSpot branding
Email scheduling
Email tracking and notifications
Unlimited notifications
Includes click tracking
Custom tracking domains
Unlimited notifications
Click tracking requires a Sales Seat
Custom tracking domains
Unlimited notifications
Click tracking requires a Sales Seat
Custom tracking domains
Canned snippets
5K snippets
5K snippets
5K snippets
Email templates
10K templates
10K templates
10K templates
1-to-1 video messaging
—
Multiple email signatures
—
Sales email frequency controls (Beta)
—
Calling
500 minutes/mo
3K minutes/mo
12K minutes/mo
HubSpot-provided phone numbers
1 phone number
3 phone numbers
5 phone numbers
AI transcript enrichment (Beta)
Call recording and transciption
—
1,500 hours of transcription/mo
1,500 hours of transcription per account per month
Coaching playlists
—
Conversation intelligence
—
Limited functionality
Full functionality
Interactive voice response
—
HubSpot mobile app
Shared inbox
1 inbox
100 inboxes
200 inboxes
Team email
Custom views in shared inbox
—
50 custom views
600 custom views
Custom channels API
—
Live chat
Remove HubSpot branding
Remove HubSpot branding
Remove HubSpot branding
Conversation routing
Conversational bots
Limited functionality
Additional functionality
Full functionality
Facebook Messenger integration
Limited functionality
Additional functionality
Full functionality
Draggable chat widget
—
Logged-in visitor identification
—
Tasks and activities
Task calendar sync
Task queues
Repeating tasks
Breeze Assistant
Prospecting agent
Data agent
Limited functionality
Full functionality
Full functionality
Agent builder (Beta)
Simple automation
Advanced automation
Advanced automation
HubSpot Work (Beta)
Limited automation
Full automation
Full automation
Work agents (Beta)
Limited automation
Full automation
Full automation
Sales automation
50 workflows
Limited functionality
300 workflows
Additional functionality
1K workflows
Full functionality
Automatic lead rotation
—
Workflow extensions
—
Brand identity (Beta)
ABM tools and automation
—
Target accounts home
—
Account overview
—
Customer agent
—
LinkedIn Sales Navigator and CRM Sync integrations
—
Lead scoring
—
5 scores
10 scores
Sales workspace
—
Guided actions (Beta)
—
Sequences
—
5K sequences
500 email sends/user/day
Limited functionality
5K sequences
1K email sends/user/day
Full functionality
Smart send times
—

Feature

Sales Hub Starter

Get a demo

Sales Hub Professional

Get a demo

Sales Hub Enterprise

Get a demo
CRM segments
50 active segments
1,000 static segments
Limited functionality
1,200 active segments
1,200 static segments
Additional functionality
2,000 active segments
2,000 static segments
Full functionality
Filter insights in segments (Beta)
Segment analytics (Beta)
Pipelines
15 total pipelines
100 total pipelines
350 total pipelines
Object tags
20 tags
40 tags
80 tags
Predictive deal score
Limited functionality
Full functionality
Full functionality
Deal progression (Beta)
—
Deal plans (Beta)
—
Deal summaries (Beta)
—
Deal approvals
—
—
Deal splits
—
—
Documents
5K documents
5K documents
5K documents
Goals
Revenue goals
Template goals
Custom goals
Meeting scheduling
1K meeting links
Additional customization
Remove HubSpot branding
1K meeting links
Additional customization
Remove HubSpot branding
1K meeting links
Additional customization
Remove HubSpot branding
Meeting prep and recap
Notetaker
In-person meeting notetaker [iOS only] (Beta)
—
Handoffs
—
Lead form routing
—
—
HubSpot payments
Stripe payment processing
Revenue agent (Beta)
Reporting dashboard
30 dashboards with 50 reports each
Full reporting dashboard history
75 dashboards with 50 reports each
Full reporting dashboard history
100 dashboards with 50 reports each
Full reporting dashboard history
Sales content analytics
Sales analytics
Rep productivity performance
—
Custom reporting
—
100 custom reports and 10 million events per query
500 custom reports and 100 million events per query
Deal journeys
—
—
10 stages and 10 steps per report
36 months of data or 20 million events
Salesforce integration
—
500 field mappings/object
10K Salesforce owners
Integrate 1 account at a time
500 field mappings/object
10K Salesforce owners
Integrate 1 account at a time
Salesforce custom object sync
—
—
Forecasting
—
Limited functionality
Full functionality
Playbooks
—
5 playbooks
Capture notes
5K playbooks
Capture notes or embed properties
Customer Service Software

Service Hub

Service Hub enables you to connect with customers and provide them with an exceptional customer service experience. Your customer service team will have tools to connect with customers and improve customer satisfaction. Service Hub is currently available in three editions — Starter, Professional, and Enterprise — with select functionality in our free tools.

Service Hub Pricing

Feature

Service Hub Starter

Starts at $20/month per Core Seat

Get a demo

Service Hub Professional

Starts at $100/month per Service Seat

Get a demo

Service Hub Enterprise

Starts at $150/month per Service Seat (billed annually)

Get a demo
Included seats
1 Core Seat
1 Service Seat
1 Service Seat
Additional seats
$20/month per Core Seat

$100/month per Service Seat

$50/month per Core Seat

$150/month per Service Seat

$75/month per Core Seat

Included HubSpot Credits
500 credits per month
3,000 credits per month
5,000 credits per month

Required onboarding

(Fee is an additional cost)
— 
$1,500 one-time required onboarding
$3,500 one-time required onboarding
Included 1-to-1 technical support
Email and in-app chat
Email, in-app chat, and phone
Email, in-app chat, and phone
Other included products

Smart CRM Starter

Free tools, with HubSpot branding removed

Smart CRM Professional

Free tools, with HubSpot branding removed

Smart CRM Enterprise

Free tools, with HubSpot branding removed

Service Hub Features

Feature

Service Hub Starter

Get a demo

Service Hub Professional

Get a demo

Service Hub Enterprise

Get a demo
HubSpot mobile app
Calling
500 minutes/mo
3K minutes/mo
12K minutes/mo
HubSpot-provided phone numbers
1 phone number
3 phone numbers
5 phone numbers
AI transcript enrichment (Beta)
Call transcription and coaching
—
750 hours of transcription/mo
1,500 hours of transcription/mo
Coaching playlists
—
Conversation intelligence
—
Limited functionality
Full functionality
Interactive voice response
—
Documents
5K documents
5K documents
5K documents
Live chat
Remove HubSpot branding
Remove HubSpot branding
Remove HubSpot branding
Facebook Messenger integration
Limited functionality
Additional functionality
Full functionality
Conversational bots
Limited functionality
Additional functionality
Full functionality
Logged-in visitor identification
—
Draggable chat widget
—
Capacity limits for live chat
—
—
99 active chats
Shared inbox
1 inbox
100 inboxes
200 inboxes
Mobile inbox
1 inbox
100 inboxes
100 inboxes
Conversation routing
Ticketing
Form automation
10 automated actions
Full functionality
Unlimited actions
Full functionality
Unlimited actions
Full functionality
Support automation
2 ticket emails
50 workflows
Limited functionality
100 ticket emails
300 workflows
Additional functionality
200 ticket emails
1K workflows
Full functionality
Pipelines
15 total pipelines
100 total pipelines
350 total pipelines
Object tags
20 tags
40 tags
80 tags
Reporting dashboard
30 dashboards with 50 reports each
Full reporting dashboard history
75 dashboards with 50 reports each
Full reporting dashboard history
100 dashboards with 50 reports each
Full reporting dashboard history
Service analytics
Insights dashboard
Custom reporting
—
100 custom reports and 10 million events per query
500 custom reports and 100 million events per query
Customer journey analytics
—
—
15 stages/report
60 months of data or 10 million events
Breeze Assistant
Agent builder (Beta)
Simple automation
Advanced automation
Advanced automation
Customer agent
—
Help desk
—
Agent presence in inbox
—
Reply recommendations
—
Custom channels API
—
Custom ticket and conversation views
—
50 custom views
600 custom views
Ticket capacity limits
—
WhatsApp integration
—
1K messages/mo
1K messages/mo
Help desk spaces
—
50 spaces
100 spaces
Customer experience score (Beta)
—
Macros
—
500 macros
1,500 macros
Handoff summaries (Beta)
—
Help desk coaching
—
—
Skills-based ticket routing
—
—
Quality assurance score (Beta)
—
—
Knowledge base
—
1 knowledge base
2K articles
100 knowledge bases
10K total articles
Knowledge base single sign-on
—
2 access groups
100 access groups
Knowledge base agent (Beta)
—
SLAs
—
Conditional SLAs
—
—

Feature

Service Hub Starter

Get a demo

Service Hub Professional

Get a demo

Service Hub Enterprise

Get a demo
1-to-1 email
Remove HubSpot branding
Remove HubSpot branding
Remove HubSpot branding
Email tracking and notifications
Unlimited notifications
Includes click tracking
Custom tracking domains
Unlimited notifications
Includes click tracking
Custom tracking domains
Unlimited notifications
Includes click tracking
Custom tracking domains
Canned snippets
5K snippets
5K snippets
5K snippets
Email templates
10K templates
10K templates
10K templates
1-to-1 video messaging
—
Meeting scheduling
1K meeting links
Additional customization
Remove HubSpot branding
1K meeting links
Additional customization
Remove HubSpot branding
1K meeting links
Additional customization
Remove HubSpot branding
Notetaker
Handoffs
—
Tasks and activities
Task calendar sync
Task queues
Prospecting agent
HubSpot Work (Beta)
Limited automation
Full automation
Full automation
Work agents (Beta)
Limited automation
Full automation
Full automation
Customer portal
—
2 access groups
100 access groups
Deal plans (Beta)
—
Customer success workspace
—
Health scores
—
50 scores
50 scores
Handoff briefing
—
Video hosting and management
—
50 videos
50 videos
Custom events
—
500 definitions/mo
10 million completions/mo
500 definitions/mo
30 million completions/mo
Product usage tracking (Beta)
—
10 activation or usage events
10 activation or usage events
Customer feedback surveys
—
50 NPS
50 CES
100 CSAT
50 NPS
50 CES
100 CSAT
Custom surveys
—
100 custom surveys
Limited functionality
100 custom surveys
Full functionality
Post-chat feedback
—
Goals
—
Template goals
Custom goals
Playbooks
—
5 playbooks
Limited functionality
5K playbooks
Full functionality
Forecasting
—
Limited functionality
Full functionality
Sequences
—
5K sequences
500 email sends/user/day
Limited functionality
5K sequences
1K email sends/user/day
Full functionality
Deal progression (Beta)
—
Content Marketing Software

Content Hub

Content Hub helps you create and manage content to fuel the entire customer journey — all in one place. It offers the tools you and your developers need to create personalized content journeys that drive engagement, and manage content assets at scale. Content Hub is available in three editions — Starter, Professional, and Enterprise — with select functionality in our free tools.

Content Hub Pricing

Feature

Content Hub Starter

Starts at $20/month per Core Seat

Get a demo

Content Hub Professional

Starts at $500/month

Get a demo

Content Hub Enterprise

Starts at $1,500/month

Get a demo
Included seats
1 Core Seat
 3 Core Seats 
 5 Core Seats 
Additional seats
 $20/month per Core Seat 
 $50/month per Core Seat 
 $75/month per Core Seat 
Included HubSpot Credits
 500 credits per month 
 3,000 credits per month 
 5,000 credits per month 
Included 1-to-1 technical support
 Email and in-app chat 
 Email, in-app chat, and phone 
 Email, in-app chat, and phone 
 Other included products  

Smart CRM Starter

Free tools, with HubSpot branding removed

Smart CRM Professional

Free tools, with HubSpot branding removed

Smart CRM Enterprise

Free tools, with HubSpot branding removed

Content Hub Features

Feature

Content Hub Starter

Get a demo

Content Hub Professional

Get a demo

Content Hub Enterprise

Get a demo
AI assistants
AI image generator
Blog
1 blog
Remove HubSpot branding
Limited functionality
100 blogs
Remove HubSpot branding
Full functionality
100 blogs
Remove HubSpot branding
Full functionality
Member blog
—
2 access groups
100 access groups
Post narration
—
Calls-to-action
Limited functionality
Full functionality
Full functionality
Forms
Limited functionality
Full functionality
Full functionality
Form follow-up emails
3 emails per form
3 emails per form
3 emails per form
Landing pages
30 landing pages
Limited functionality
10K landing pages
Full functionality
10K landing pages
Full functionality
Live chat
Remove HubSpot branding
Remove HubSpot branding
Remove HubSpot branding
Conversational bots
Limited functionality
Additional functionality
Full functionality
Facebook Messenger integration
Limited functionality
Additional functionality
Full functionality
Logged-in visitor identification
—
Draggable chat widget
—
Premium hosting
Website pages
30 website pages
Limited functionality
10K website pages
Full functionality
10K website pages
Full functionality
Subdomain and countr code top-level domain availability
1 subdomain
1 country code top-level domain
1 root domain
Unlimited subdomains and country code top-level domains
1 root domain
Unlimited subdomains and country code top-level domains
10 root domains
Cookie management tools
Remove HubSpot branding
Full functionality
Remove HubSpot branding
Full functionality
Remove HubSpot branding
Full functionality
SEO recommendations and optimizations
Limited functionality
Full functionality
Full functionality
Multi-language content creation
50 languages
Unlimited languages
Unlimited languages
Personalization tokens
Content library
Remove HubSpot branding
Limited functionality
Remove HubSpot branding
Full functionality
Remove HubSpot branding
Full functionality
URL mappings
Smart content for pages
—
Password-protected pages
—
Content embed
—
3 blocks/page
3 blocks/page
Content staging
—
Site tree
—
Code alerts
—
—
Multisites
—
—
Core domain plus 9 root domains
Breeze Assistant
Agent builder (Beta)
Simple automation
Advanced automation
Advanced automation
Brand identity (Beta)
AI content generation
—
30 blog posts/day
30 blog posts/day
AI translation
—
Customer agent
—
Content remix (Beta)
—
20 pieces of content/day
50 pieces of content/day
Podcasts
—
5 podcasts
1K episodes
50 podcasts
5K episodes
Video creation and editing
—
A/B testing
—
Adaptive testing
—
Test 5 variations at a time
Test 5 variations at a time

Feature

Content Hub Starter

Get a demo

Content Hub Professional

Get a demo

Content Hub Enterprise

Get a demo
HubSpot payments
CRM segments
10 active CRM segments
1K static CRM segments
10 active CRM segments
1K static CRM segments
10 active CRM segments
1K static CRM segments
Segment analytics (Beta)
Filter insights in segments (Beta)
Web visitor segments (Beta)
—
HubSpot Work (Beta)
Limited automation
Full automation
Full automation
Work agents (Beta)
Limited automation
Full automation
Full automation
Reporting dashboard
30 dashboards with 50 reports each
Full reporting dashboard history
75 dashboards with 50 reports each
Full reporting dashboard history
100 dashboards with 50 reports each
Full reporting dashboard history
Website traffic analytics
Standard analytics
Customizable analytics
Customizable analytics
Custom reporting
—
100 custom reports
10 million events per query
500 custom reports
100 million events per query
Contact create attribution
—
Track 10K interactions
Track 10K interactions
SEO analytics
—
Google Search Console integration
—
Filtered analytics view
—
25 filtered analytics views
50 filtered analytics views
Multi-domain traffic reporting
—
—
HubDB
—
Dynamic pages
—
Memberships
—
2 access groups
100 access groups
Password-protected pages
—
Video hosting and management
—
150 videos
500 videos
Custom events
—
500 event definitions
10 million completions/mo
500 event definitions
30 million completions/mo
Limit access to content
—
—
Activity logging
—
—
Content approvals
—
—
Serverless functions
—
—
Content sync (Beta)
—
—
Data Management Software

Data Hub

Data Hub includes a full suite of tools that enables you to connect your apps, sync and clean customer data, and automate every process for an efficient business and a friction-free customer experience. Data Hub is available in three editions — Starter, Professional, and Enterprise — with select functionality in our free tools.

Data Hub Pricing

Feature

Data Hub Starter

Starts at $20/month per Core Seat

Get a demo

Data Hub Professional

Starts at $800/month

Get a demo

Data Hub Enterprise

Starts at $2,000/month

Get a demo
Included seats

1 Core Seat

1 Core Seat

1 Core Seat

Additional seats
 $20/month per Core Seat 
 $50/month per Core Seat 
 $75/month per Core Seat 
Included HubSpot Credits
 500 credits per month 
 5,000 credits per month 
10,000 credits per month 
Included 1-to-1 technical support
Email and in-app chat
Email, in-app chat, and phone
Email, in-app chat, and phone
Other included products

Smart CRM Starter

Free tools, with HubSpot branding removed

Smart CRM Professional

Free tools, with HubSpot branding removed

Smart CRM Enterprise

Free tools, with HubSpot branding removed

Data Hub Features

Feature

Data Hub Starter

Get a demo

Data Hub Professional

Get a demo

Data Hub Enterprise

Get a demo
Data sync
Custom field mappings
Reporting dashboard
30 dashboards with 50 reports each
Full reporting dashboard history
325 dashboards with 50 reports each
Full reporting dashboard history
350 dashboards with 50 reports each
Full reporting dashboard history
Custom reporting
—
3,100 custom reports
10 million events per query
3,500 custom reports
100 million events per query
Breeze Assistant
Data quality overview (Beta)
Scan every 2 weeks
Scan in real time
Scan in real time
AI-powered data formatting recommendations (Beta)
Duplicate management
—
Bulk duplicate management
—
Data health trends
—
Data quality automation
—
Data warehouse integrations
—
—
Custom objects
—
—
20 definitions
1 million records

Feature

Data Hub Starter

Get a demo

Data Hub Professional

Get a demo

Data Hub Enterprise

Get a demo
Data agent
Limited functionality
Full functionality
Full functionality
Agent builder (Beta)
Simple automation
Advanced automation
Advanced automation
Customer agent
—
Data studio (Beta)
—
Workflows
—
400 workflows
1,100 workflows
Webhooks
—
Programmable automation
—
Scheduled workflow triggers
—
Webhook workflow triggers
—
10 webhook triggers
100 webhook triggers
CPQ, Billing & Payments Software

Revenue Hub

Revenue Hub helps you streamline your revenue lifecycle to close deals fast, bill easily, and get paid — all within HubSpot’s unified customer platform. Enable reps to close deals faster and give buyers a seamless, modern experience. Revenue Hub is available in two editions — Professional and Enterprise — with select functionality in our free tools.

Revenue Hub Pricing

Feature

Revenue Hub Professional

Starts at $95/month

Get a demo

Revenue Hub Enterprise

Starts at $140/month

Get a demo
Included seats
1 Revenue Seat
1 Revenue Seat
Additional seats

$95/month per Revenue Seat

$50/month per Core Seat

$140/month per Revenue Seat

$75/month per Core Seat

Included HubSpot Credits
3,000 credits per month
5,000 credits per month
Included 1-to-1 technical support
Email, in-app chat, and phone
Email, in-app chat, and phone
Other included products 

Smart CRM Professional

Free tools, with HubSpot branding removed

Smart CRM Enterprise

Free tools, with HubSpot branding removed

Revenue Hub Platform Fee

 Revenue Hub charges a platform fee per transaction for creating a payment experience and collecting payments with our revenue tools (in addition to any transaction fees already associated with your payment processing option as listed here). The platform fee will apply depending on the payment processing option used by the customer. 

HubSpot Payments

Subject to additional terms

Stripe Payment Processing

Subject to additional terms
Platform fee
0.5% platform fee
0.75% platform fee
Available promotions
Fees waived for first year (learn more)
—

HubSpot Payments Processing Fees

Select your country in the table below to see applicable processing fees. 
Processing Fees  
Card transactions 2.9% processing fee
Buy Now, Pay Later transactions (Affirm or Klarna)  5.99% processing fee
Cross-border card use

1.5% international card processing fee
ACH payments

0.8% processing fee

Capped at $10 USD per transaction

PADs payments

1% transaction fee

Capped at $5 CAD per transaction
SEPA payments

0.5% processing fee

Capped at €0.50 per transaction
Cross-border direct debit use 1.5% international direct debit processing fee 
Currency conversion 1% transaction fee 

 

Processing Fees  
Card transactions 1.7% processing fee
Buy Now, Pay Later transactions (Affirm or Klarna)  5.99% processing fee
Cross-border card use in EEA 

0.8% international card processing fee 
Cross-border card use outside EEA 

1.5% international card processing fee
ACH payments

0.8% processing fee

Capped at $10 USD per transaction

Bacs payments 

1% transaction fee

Capped at £4 per transaction
SEPA payments

0.5% processing fee

Capped at €0.50 per transaction
Cross-border direct debit use 1.5% international direct debit processing fee 
Currency conversion 2% transaction fee 

 

Processing Fees  
Card transactions 2.9% processing fee 
Buy Now, Pay Later transactions (Affirm or Klarna)  5.99% processing fee
Cross-border card use

0.8% international card processing fee
ACH payments  

0.8% processing fee

Capped at $10 USD per transaction
Bacs payments 

1% transaction fee

Capped at £4 per transaction
SEPA payments

0.5% processing fee

Capped at €0.50 per transaction
Cross-border direct debit use 1.5% international direct debit processing fee 
Currency conversion 2% transaction fee 

 

Revenue Hub Features

Feature

Revenue Hub Professional

Get a demo

Revenue Hub Enterprise

Get a demo
Quotes
AI-generated quotes
Custom domains — quotes
1 custom domain
1 custom domain
Quote activity tracking
Quote templates
Custom-coded modules
Password-protection for quotes
Quote workflows
Quote reporting
Signable quote attachments
Single-page quote editor
Standard quote approvals
10 approvers
10 approvers
Advanced quote approvals
—
10 approvers
5 approval steps
Quote rules
—
Serverless functions
—
Product library
15 million products
15 million products
Flat rate pricing
Products API
Tax rates
Price books
Tiered pricing
E-signature
25 signatures/user/mo
50 signatures/user/mo
Breeze Assistant
Closing agent (Beta)

Feature

Revenue Hub Professional

Get a demo

Revenue Hub Enterprise

Get a demo
Invoices
E-invoices (Beta)
Automated invoice reminders
AI invoice prioritization (Beta)
Custom domains — invoices
Credit memos
Automated sales tax
Contracts
Contract imports
Orders (Beta)
Revenue analytics suite
Simple revenue reporting
Custom revenue reporting
QuickBooks Online integration
Subscriptions
Subscription retries
Xero integration (Beta)
Revenue agent (Beta)

Feature

Revenue Hub Professional

Get a demo

Revenue Hub Enterprise

Get a demo
B2B checkout
Default checkout fees
Stored payment methods
HubSpot payments
Stripe payment processing
HubSpot capital financing — powered by Stripe
Affirm and Klarna as payment options
Payment links
Custom domains — payment links
Billing portal (Beta)
AI Agents

Agent Hub

Agent Hub is the command center for managing your agents — AI-powered teammates that automate work end-to-end, from strategy to execution, across content marketing, social media, sales prospecting, and customer service.

See every agent running across your business in one place, organized by what it's built to do: generate demand, win deals, delight customers, or scale growth. Check live status, review recent results, and easily activate or configure any agent. Need something more tailored? Use the out-of-the-box agent builder to create custom agents, or browse the agent marketplace to discover and deploy new ones.

Agents are available for various products and editions, as specified in the table below. Some agents consume HubSpot Credits when using the capabilities at the rates reflected in the HubSpot Credits Rate Sheet. Learn more about credit consumption for custom agents.

Please note that automated, bulk, and high-volume features consume credits at scale, which can accelerate your overall credit consumption.

Agents

Feature
Description
Product Availability
Get a demo

Customer health agent (Beta)
An AI-powered agent that monitors account health and proactively shares the next best steps, talking points for your conversation, and a ready-to-send email draft.
Any Starter, Professional, or Enterprise-edition product 

Data agent
Keep your CRM up-to-date with an AI-powered agent that tracks buying signals, finds good-fit companies, and updates your data using information in your CRM and the web.
Any Starter, Professional, or Enterprise-edition product 

Prospecting agent
Build a qualified sales pipeline with an AI-powered prospecting agent that researches and delivers personalized outreach strategies per lead. Enrichment feature.
Any Starter, Professional, or Enterprise-edition product 

Revenue agent (Beta)
Automate invoice collection outreach by monitoring open invoices, creating intelligent action plans like scheduling and sending follow-up emails, and reacting to invoice events and customer replies — all with human approval.
Any Starter, Professional, or Enterprise-edition product 

Custom agents (Beta)
Build customized AI agents that autonomously take action to complete work unique to your business. Configure your agents to browse the web, generate content, analyze your CRM data, and more.
Any Starter, Professional, or Enterprise-edition product 

Campaign agent (Beta)
Build demand with an AI-powered agent that turns a goal or insight into a complete, connected campaign plan rooted in your brand, audience, and past performance.
Marketing Hub Professional or Enterprise 
Nurture agent (Beta)
An AI-powered agent that rewrites every automated nurture email for each individual contact before it sends, using their CRM history, engagement signals, and live company research.
Marketing Hub Professional or Enterprise

Content agent (Beta)
Create content in HubSpot using your brand voice, audience data, and competitive research. No brief required.
Marketing Hub Professional or Enterprise 

Knowledge base agent (Beta)
An AI-powered agent that analyzes your knowledge base articles and surfaces gaps — informing the creation of new content and edits to existing content where things are unclear, outdated, incomplete, or off-brand. Review, accept, or reject each suggestion to keep your content fresh and up-to-date.
Service Hub Professional or Enterprise 

Closing agent (Beta)
Instantly answer buyer questions with an always-on AI-powered closing agent that you can train in minutes using the content you already have, such as sales materials. Closing agent appears directly on the quote page to help buyers review the quote and get their questions answered — all in one place.
Revenue Hub Professional or Enterprise 

Customer agent
Answer customer questions instantly across various channels — chat, email, forms, and calling (Beta) — with an AI-powered agent you can train in minutes and that escalates to your team when needed.
The Professional or Enterprise edition of Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, or Smart CRM 

AEO Software

HubSpot AEO (Beta)

HubSpot AEO allows you to see where your brand stands in AI search, understand how competitors compare, and get recommendations to improve your visibility in AI responses.

AEO in HubSpot is available to purchase in one of two ways. If you’re subscribed to Marketing Hub Professional or Enterprise, AEO is already included. And because Marketing Hub connects to HubSpot Smart CRM, your prompt tracking and recommendations are informed by your business data from day one.

You can also purchase HubSpot AEO on its own — no other subscription required, as detailed in the following pricing table. If you choose this method, can you activate the Smart CRM or Free Tools separately.

HubSpot AEO Pricing

You can purchase HubSpot AEO on its own for $50 per month. For additional tracking volume, you have the option of purchasing one or more capacity packs of the AEO Answers Limit Increase, each for $20 per month. 

HubSpot AEO

$50/month

Get a demo

AEO Answers Limit Increase (Optional)

Additional $20/month

Get a demo
Prompts
Track 25 prompts
Track 10 additional prompts
Daily prompts run
Each prompt run daily across 3 engines 
Each prompt run daily across 3 engines
Answers
2,500 answers per month
1,000 additional answers per month

HubSpot AEO Features

Feature
Description
Get a demo
Brand visibility dashboard
Get a single, unified view of how your brand shows up across AI answer engines like ChatGPT, Gemini, and Perplexity, showing where you’re mentioned, where competitors are winning, and where you’re not showing up. 
Prompt tracking and suggestions
Automatically track the prompts that matter most to your business, running them on answer engines and analyzing the responses. Get suggestions for new prompts to monitor based on data we collect from you. 
Competitor analysis
Understand how your competitors are appearing in AI-generated answers compared to your brand. See exactly where they’re being mentioned and cited instead of you, where you’re outperforming them, and where neither of you are present, so you can prioritize the highest-impact gaps to close. 
Citation analysis
Get a breakdown of which channels and types of content AI engines are using to generate answers. Understand which of your pages are being cited, which competitor content is winning, and what types of content are influencing results. 
Recommendations
Get clear, prioritized, plain-language recommendations to improve your AI visibility. Each recommendation is directly tied to a specific gap and uses citation analysis to optimize for the highest likelihood of impact.