We react to Bill Ackman's advice to young men

got the best opener may i meet you sam oh my god i feel like i could rule to where i know i could be what i want to put at all in it like a days on on a road less travel did you do you see this may i meet you think i did see the context but i saw the quote bill act said this is how you meet women may i meet you is that right yeah deep this we're doing a deep dive by the way this is not a this not a casual reference so i'm going all this is my first topic okay so tell me about it happened great bill act we won't just call him bill act he's gonna be called the great bill act it's not only he's has he proven to be a prolific billionaire investor he's also just the best at twitter because he uses it all wrong it's like have you seen how magic johnson uses twitter no alright some magic jobs at the great basketball player does not know how to use twitter it's twitter he just tweets the most obvious thing so it'll be like lakers playing the celtic tonight whoever scores more points tonight gonna take it home and he's like what yeah that's how all games work whoever scores more points wins or gonna be like they're losing now if this stays this way they'll lose the game but he's not joking he's been doing this for like seventy years and so bill act if you don't know originally famous for being controversial and prolific investor right yeah he basically owns this company called per square management he's an activist investor so what he would do is he would buy stakes and companies that you know he either really believed in that he thought we're undervalued but he's also an activist in that if he sees sort of corporate wrongdoing or he company has said some sort of you know mouth then he will come out and talk about it while taking a big short position against it and so he did that with herbal life because he's like this is an ml and this is not right the way that they do their ml and he got kinda burned on that one but that's what he does okay so he's he's billionaire activist investor awesome whatever great great story i wanna have him on the podcast his life story and his approach to investing is is pretty yeah he's got one of these stories i think where he was like successful in his harvard dorm investing like that's type of thing i think he's also like hit bottom many times and like bounce back okay so he so he said i hear from many young men that way then they find it difficult to meet young women in a public setting in other words online culture has destroyed their ability to spontaneously meet strangers i'm reading this i say yeah true i'm glad to speaking on this nodding head nodding head nodding head so he says as such i thought i'd share a few words that i used in my youth to me go there that's what it stops that's what about now that the had not went from put everything i was doing down why did he about to it's like when i saw like they dude from red bull jump out of the space station it's sky i was like oh my god he's talking about pickup lines using soon as you let's here this he goes i would ask may i meet you maybe i got the tell now may i meet you i don't know don't know how you say this but may i meet you before engaging further in conversation i almost never gotta know oh my god that's inevitably opened up the way for a further conversation it got really i i i got to meet a lot of really interesting people this way he goes i think it's the effectiveness of proper grammar and politeness and my infect you might try and yes this will also work for women seeking man as well as same sex interact this is versatile just my two cents from a happily married guy about our next generation so this thing goes wild may i meet you you know you know what i told my wife when i saw her i picked her up in real life i said what's the difference between a chick p and a lint i don't pay five hundred dollars to have a lint on my face i made a joke about peeing on my face and it worked thank god i didn't say bay i'm me yeah actually i don't think we're allowed to make fun of this given what you did to your why if if a girl we'll will reply to may i meet you i think that she's not someone i wanna i wanna go out with which i'm just joking by the way a little bit i do think that you can walk up to a girl i'll be like what's going on like doing wanna hang on something like i do think that like casual like a total boarding casual can crush it but may tinder meet you tender with the may meet you billboard love it there's people who are just going around doing may dispute wait wait with that video arty let's just walk it up to high girl i'll segment meet you so people are just going crazy with this man meet you thing and they can't thinking number one bill like what's the best number two do you think that this actually would work and number three this totally improvised the top five m m formal pick compliance in addition to that so we're gonna go there in a second but first what do you think of this okay may i meet you like i have a joke that i said not a joke when i when it comes to flirting i think as long as the girl laughs you could pretty much say anything and so like you can kinda get away with anything so if you say it a certain way yeah it could work but that's may i meet you it's probably got the best right do you think if you were twenty two or twenty three and you read this you're a big bill acting guy you're on twitter all the time do you think you would have laughed and then secretly that friday gone out and done it no i would not have used this line would you have i probably would have so desperate bigger state chooses try everything i read the book the game and then for like five years my opening line to anybody i saw at a party was a hey i need you guys to help me settle this argument i'm having with my friend how many oceans are there five or seven that that'd be better we had this all elaborate story about the ex girlfriend and then it was like too much and it was just loud if it was loud in the bar or the club or whatever they were just like what and then i was like i'm telling you give the background of a story first no i'm just i'm just peacock that's the it's i'm just trying to track you alright sam so i'm gonna take a second here i'm about right some of our own pickup lines because why is bill black the only one who can give young men sort of advice i think we too should steer the next generation so here we go you wanna take a second let's let's write out a few sean i can't there's not a chance that i can come up it'd the great pickup up lines it's first of all that'd been the great i've been like married for like twelve years so alright i i will give you three that if you can't give me already i just wrote one down how about this this is actually a close cousin to me i meet you may i take your jacket so now first she's already un dressing second you're in she's not gonna say no right she's very kind of you to do a generous act she will think you work there and that you're in staff so now you just have to bridge that gap but you're your the hardest part is done you're in into the conversation now she's gonna say yes and start what we called in sales as b ladder so i like that one i think that one's pretty good another one are you cold i found that women are always cold there's there's just a cold species and so i just think you a good chance of them being like you what yeah i am cold you see me you understand me and then from there you can maybe you may have to give the jacket from the previous girl that you talked to and give it to this girl i can't believe you have children i can't believe at someone let you do that i had a big advantage which was my wife was looking for a guy like me you i went with the lottery she was i was like what you your type is me that's insane are you crazy is there something wrong with you for some reason at my company hampton we have twenty or twenty five employees twenty of them are women we have just for men let behind as scott gallo says i don't know something about it and so i over here all these conversations that they have they brag about their boyfriends being u than them did you know that women do this they brag about it like they want to date someone who's u than them is that the craziest thing you've ever heard of that doesn't even make sense so what what is the because it implies something else or is there more story or that's the fact because they wanna be the they wanna be the hot one in the relationship but have you you've never seen us sean women like they wanna be explain so much yeah same what's your third one okay my third one is hey i'm bill act i'm the billionaire founder of pushing square nice to meet you that one's i one can work too if that would wanna work but it it needs it needs some pretty worth that actually this actually makes a ton of sense i'm pretty sure he was like worth ten million dollars when he was like twenty seven years old and so here bill ackerman and also he's like six nine by the way do you do you know what's about the six three yeah yeah so they were like oh you're a handsome six three rich guy also you may you may see me again so yeah this is not like the best person get advice from do you he might be honest something though because you know what show women love bridge ten and they love the formality of bridge so maybe he's tapped into this like secret desire that they have to just like being incredibly formal or be treated like a princess dude i used to think that as a kid but i looked like napoleon dynamite whenever i tried like be proper like it was as if i was like it it just never worked okay like when you had braces that we a yeah sam bar high school you hear my photo like hello miss thing like it like like it never worked okay it never worked frankly nothing really worked so who am i have say but no that never worked alright so a lot of people will talk about how you need a million dollars and three years of experience to start a business nonsense if you listen to at least one episode on this podcast you know that is completely not true my last company the hustle we grew it to something like seventeen dollars or eighteen million dollars in revenue i started it with like three hundred dollars my current company hampton does over ten million dollars in revenue started it with actually no money maybe twenty nine dollars or something like that nothing and so you don't actually need investors to start a company you don't need a fancy business plan but what you do need is systems that actually work and so my old company the hustle they put together five proven business models that you could start right now today with under a thousand dollars these are models that if you do it correctly it can make money this week you can get it right now you can scan the qr code or click the link in the description now back to the show let me tell you about something let me i have two things i wanna get your opinion on and just on the first let's do let's do alright this one's short let's do this guy okay so have you heard this thing called the go to the two zero three media dot com oh oh i i've seen this so it starts with of all if you ever been on tiktok you see these videos where it's like a young guy interviewing other like good looking people like at washington square park and ask them like what they think of this deodorant or like you take a bite of this branch chocolate and like what do you think and it's like a review but it's supposed to look organic whatever this guy named josh he started working with oliver at tabs chocolate you do tabs chocolate yeah yeah is dan was a popular of product so this guy oliver who was like a twenty year old entrepreneur twenty two year old entrepreneur at the time hired this other guy named josh who at the time i think was only nineteen and he's hey i'm gonna pay you money to go to washington square park which is the popular park here in new york city and i want you to interview people about my chocolate and like get good clips that are testimonials for tiktok whatever and it worked he killed it so eventually josh is like i should do this for other people so at the age of like nineteen or twenty he drops out of syracuse university and he starts doing this for other people and he's now making three hundred thousand dollars a month in revenue doing this so he's got something like forty six employees which are a lot of freelancers and he has he goes to parks in new york city la in miami interviewing people and he tells a story about how he started but and actually the wall journal wrote about him and he's like i just with dm founders on twitter constantly can i would show these videos that i'm doing and i would do free work just to get like some videos that maybe look more legit and he starts filming these videos and now he's killing it he's building this business and i'm not sure if this business is gonna be who's like big thing who knows how like huge just gonna be but anyone who's bold enough to go to what these parks and walk up to someone at the age of twenty and build a company doing three million hours a year in revenue this kid's gonna be it like it's this is we talk about how door door sales is like this weird breeding ground of incredible entrepreneurs also you know why mormons so successful like well one of the things they have to do is their mission where you for two years you block out the world you wake up every day you go knock on doors and you try to spread the gospel about something you believe in and like that also happens to be incredible training for entrepreneurship and sales this is the same sort of thing not only is the agency kinda of working because well he took a format that works on social which is a street interview but no founder really wants to go do this this is like you know extremely exhausting to go do and you're basically p yourself out there for rejection of humiliation along the way and he just product that it was like let me product this one ad format and so that's kinda genius when he does this i don't if you say like he basically walks like thirty to fifty thousand steps a day when he's doing this like he puts his like you know apple health tracker or whatever and it's like yeah he just him just walking around the entire day i was walking like whatever ten miles a day and doing these street interviews it's pretty incredible hustle so first of all just being a college kid doing this i bet you i don't know for what the numbers were about i bet you just him he was probably could've potentially have been making three hundred thousand dollars a year doing this yeah and there's a skill here but it's honestly mostly bold and it's mostly just like getting after it it's like pretty much i idea we could do this but no one will do it right someone's paying him them money because they're like i'm too embarrassed to go talk to it a stranger at the park and film this feel stupid but then he's operationalize it in fact our friend i originally heard about him because ramon he was used to ramon was like i'm i'm in new york city because i paid this kid some he said the money some certain amount of money to like do these things and i was like what he goes yes man i just gave this kid tens a thousand dollars and he's was just walking up the strangers and i'm like that's so interesting that that's how scared we are which me too i don't wanna do it i saw this guy's twitter feed and i just called him because i was like wow i just dm them i like what's your number and then we call i called him i was like man you yeah may i meet you sir and it totally worked by the way i think he listens to the pod so i'm glad we get to shout him out now he's he's a real hustle man and i think this is such a cool like like i i i have this phrase that sounds a little you condescending and i don't mean it that way at all in fact i'm i think this is like one of the best things you could do which is what i call like a white belt business like a starter group business so said basically what's what's a great first business to start because your first business probably gonna be one of your worst businesses you're gonna be at your worst because you're just getting into the game you're not your best yet and you maybe don't have the the network the capital the skills or the the knowledge of what you or the big things you wanna go do in life that's fine just get them the game and this is one of the best examples of just getting the game business that he's doing this cool in new york guess what there could be after listening to this podcast if you're you i don't know between the ages of like eighteen and twenty five and you're like oh man i just wanna be successful so bad i'm willing to work i'm a hard worker and you listen and there's nothing's working for you yet if you listen to this and you don't go do this you're basically i'm calling your bluff then right because this is a business that's available to anybody you could be in miami doing this could be in los angeles doing this can be pretty much any city do this hell you could be in the be doing this and it doesn't really matter in fact that could be your stick is that it looks like you go to costco and you talk to ordinary people type of type of deal did you see this kid who has this page called the school of hard knocks oh this podcast who's getting five thousand times more views us yeah not that kid we've got a podcast well it started like a man on the street like short instagram stuff now he's turned into like a real thing it the funny thing is it is a podcast guys is just so short right like he does does the same things like oh like i talked to successful people i hold the mic and then i ask you a question then they answer it's an interview it's a pie it could be considered podcast but you're right like he what he did was he shrunk it into thirty more authentic format catching bumping bumping into somebody on the but at this point he's not bumping into shaq and dude the the tom cruise on it tom cruise on this it's like those guys see his content they follow he sets it up where he can bump into them but he's really young i think that guys i don't know like he's got the he's got the broccoli haircut like he looks he's gotta be like by law under the age of forty seven but if you have that so i think it's kind of amazing we he's it's just one minute compilation where he just cuts up a quick question answer with a star on the street and it just works great today's episode has brought you by helps hubspot because you're using only twenty percent of your business data is like dating somebody who only text you in emojis first of all that's annoying and second you're missing a lot of the content but that's how most businesses are operating today they're only using twenty percent of their data unless you use hubspot that's when all your emails your call logs your chat messages to turn into insights to help you grow your business because all that data makes all the difference learn more at hubspot dot com alright i wanted to show you one more thing so i sent you the article in the wall street journal so check this out so in nineteen eighty one warner was you know the big cable company or entertainment company and they decided to create a music channel where they was were basically just gonna be music videos and it was gonna be called mtv and so they had a group of like four or five basically like punk rock slash hip guys who they said you're in charge figured this out and one of the guy the guy's name was tom preston and tom frost had this amazing article about him in the wall street journal the other day and i wanna get your take on this but basically he tells a story of like founding mtv and mtv you know you and i were raised with it but the people who are in their eighteen nineteen twenty one years old now the mtv note they know now is not what it used to be so what it used to be was basically music music videos and then also cartoons and like some tv shows that was like old and things of that yeah yeah but eventually mtv they became they owned nickelodeon and they owned comedy central and so listen to like the things that this guy tom he was head of the pro he was in charge of programming listen to some of the this show in the week right yeah listen listen to i i think he's a billionaire i don't know but listen to some of the shows that he that would came because of him blue's clues bi and butt the adventures of pete and pete sponge bob da the daily show jackass south park crank the fe odd parents chapel show the last em air bender the colbert airport wren s the real world dorothy the explorer rug rats i'm gonna have a nostalgia seizure over here you just say in those names names i haven't heard thoughts i haven't had and so like he like this article goes really in deep but there was one thing that really stuck out to me so listen to those quote so tom like tells a story and he has like all these hilarious a bits so he was like basically he was like we were like the rejects he was he goes the receptionist sold cocaine and the office had one clothing rule no frontal news like like he was the these guys were the real deal man but he's got this amazing line so he says he goes i had this idea i said let's find the type of pot smoking guys in high school who sat in the back of the class that could draw well and have some character living inside their heads like this crazy guy named steve who made up sponge bob let's get these guys who don't know anything about how to make a tv show or a series and school them and we're gonna crank these things out yeah so good that's great right and the reason i thought that was interesting is because first of all there was like four founders of mtv and like they are now like the mafia a little bit like one of them was bob pop bob pitt who is the ceo of i heart media another guy runs the rock of hall fame they're all like you know big shots but i thought it was interesting this line because in business i think you and i have times have fallen in this trap but i think we're actually better and i think a lot of our listeners do this where they come up with an idea and they kind of like iterate their way like to this idea versus taking a stance and saying like for example i think bar stool has done i don't particularly love bar content but i think they've done an excellent job of like planting their flag and saying this is what we are and this is the bet we're making or vice did a good job where they're like we're youth culture and we're gonna like do give inexperienced guys cameras and santa them to africa and maybe they get something or pixar saying we think that computers and animation can tell stories just as good if not better than real life actors but the idea of like putting your your saying this is the bet we're taking this bet and even if it's a silly bet of saying we're gonna give like pot heads like jobs and like let them create content but when you when i look back at that i think that's actually like brilliant and very romantic and very cool which to like take a stance yeah that's i feel you did this with the hustle i i gotta give you some props here when i think about who in my kinda group did this i would say there's really two groups of people one alex two and michael act smith and they were doing calm they had from the beginning this idea there's this like a problem that they wanted to solve which was like the meditation is this thing that's incredibly good for you and so few people do it and even when the initial results were like somewhat lukewarm and it was unclear what to do and investors didn't wanna fund it they did not iterate and pivot like crazy around into like other ideas like oh yeah today we're a messaging app and tomorrow we're gonna do delivery of weed and you know whatever else like they were like no we're gonna do fifty different attempts to make meditation a thing because that's the thing we think is important and that's what we believe in and so like that's what we're gonna do so they did like they launched this app called do nothing for two minutes it's like meditation and disguise right like almost like a gimmick it was a app or if you touched your phone in a two minute period it would start over by try again and it would just like calming music like waves crashing on a beach and just for two minutes you just couldn't touch your phone couldn't use it for anything the next one they did was this app called check which is an again they did this viral app about like how many times a day do you check your phone so right like we've heard of this idea of screen time i was like oh you know whatever i can go to the settings out and find this check you would be like hey don't do you know you you've checked your phone like you've unlocked the lock screen three hundred and ninety eight times today like you are the little rat in the maze who's addicted to the pellets you know like they cocaine pellets you're pushing the button over and over and trying to see if you can get the prize out and so they did many different versions of this ultimately sleep stories was the thing that that worked for them and help them really accelerate growth but it was the same there's meditation at night instead of just during the day and and they did it they pulled it off and i just remember when it was so un cool and so lack of like lack of momentum lack of investment traction lack of sex sex appeal there was no other comparable in the market that was like we're just we're doing what they're doing but in our category which is what entrepreneurs used to validate themselves and they kept going so i thought that was a plant flag and i thought you did too where you were like betting on email yeah and we're gonna be independent i like dude facebook videos right now going viral snap snapchat you gotta do start doing snapchat and like i tried to dang every shiny we didn't even have an instagram handle we didn't have an instagram i think when we sold i don't think we had instagram and you were just like no we're gonna be and you kept calling it a pirate chip and i was like brother it's a new newsletter and you're like no i'm building a pirate chip i said i'm building a pirate chip in every email subscriber i get is just a little bit more wind in my sales but i was like why is he reciting poetry then i also kinda liked i like damn i don't say cool stuff like that as a ceo like i should probably have lines like that and and then you had like a a tattoo of a pirate chip on your thigh i was like going on but this guy both bats fun baby that's the that's the male version of l laugh love you weren't shorts right now pop this sucker up well i wear pants all the time now erica because i don't want people to see it sold the company still got the tattoo though so yeah i thought you did a great job of the plant your flag in the ground let me tell you where i where i messed up i messed up not i i messed up not believing a couple things one i messed up okay so when people start something most things don't work right away even though whatever you see on our podcast and all these things they don't they don't work right away the the thing is is can you deal with the pushback and stay the same and that's really hard to do that every it was really hard for me to do every day but the second thing is underestimating how big something can get i drastically underestimated how big we could can so i think the year was sold me to twelve million in revenue and i was like i think i can get this a fifty sixty seventy and i was like but looking back i was like this is foolish so morning brew our competitors who they only sold part of the business so they were able to keep running it they're at ninety million in revenue and i could give you other examples of people that are doing hundreds of millions of revenue and so same with bars stool if you say that to bar stool if you look at them in like two thousand and fourteen you're like this company is gonna make hundreds of millions of the year in revenue you would say that's insane that can't happen same with calm a meditation app it's gonna be a multi multi billion dollar thing and i think the issue is you underestimate how big something can get because you don't realize that the tam once you have a really cool product it can expand and i think that that's really hard to see because the numbers don't say that but you just have to have faith right yeah everything takes longer than you think but it can be bigger than you think for sure the the weird like rule of thumb for an entrepreneur you think it's gonna happen faster it's not sorry it's gonna take way longer than you want and then way longer than you think way longer than you expect but on the upside you've probably underestimated yourself even though you think you're being mister ambitious yeah exactly and i have this i wanna hear about your mistake but let me tell you one a quick thing so the very first okay so before i come to the hustle before we were an email in newsletter we or events business whatever and we had tim west tim west a guy who founded pandora pandora it doesn't get talked about enough nowadays but i'm pretty sure it's still a multi billion dollar revenue business and at its heyday was i think we're tens of billions of dollars and it's one of the early pioneers years of the app on the iphone and tim west has this amazing story where basically he it was the he told the story at my event and then i wrote about it on the hustle the very first article we ever published and it got like it went viral and the title of the articles is here's how pandora founder convinced fifty early employees to work for two years without pay basically the company started the music genome and what he did was he raised five million dollars and he convinced fifty or to a hundred musicians struggling musicians to come work for him and he basically had a i think he i think it was legitimately an excel spreadsheet and he created fifty attributes for a song and they would sit all day listening to music and they would write the attributes in the spreadsheet and eventually after to doing this for years they had this massive database but unfortunately it didn't find product market fit they just had this database but they're not they're like what what do we do with it and so originally they had it in best buy where we can listen to a cd and best buy and be like here's ten other cities that you could potentially buy that fit that cd that song but it wasn't really working and so he ran out of money and but he was like this thing is magical and he convinced his employees to continue working form for i think like eighteen months without pay and someone in the crowd goes what speech did you give on a weekly basis to convince these people to to work for you and he goes yeah i got the exact quote he goes man it's hard if i close my eyes though i think i could figure it out and he goes we all know that we have created here is very unique and it's solving a gigantic gigantic problem no one on earth is gonna do what we've done and when you use this product we all know how magical it is it will find its home everyone on the planet loves music and there's millions of musicians who produce great music and they can't find each other when this thing finally finds its home it's gonna change culture how many times in your life can you say that you've had a chance to do that that's what this is about fucking a right how good is that that's almost a separate skill which is you make everything bigger than it is elon is the master of this so you know he'll he doesn't just say hey we're gonna build a company that launches satellites he's not even say we're gonna build a company that launches you know the the best rockets reusable rockets he's like we're gonna take humans from being a single planet species to a multi planetary species which is basic gonna save the human race and all consciousness as we know in the universe because something will happen to the earth at some point and there's no plan if we don't do something so he creates this incredible grand scale vision sense of urgency and purpose around what he does but you can do that with anything like with when he he got like a coworker pregnant and he was like he was like the biggest risk civilization is under population here the population collapse we need to be having more children and i was like this is the teflon on like how was he how is he know you're giraffe neo when the matrix away from these bullets that are coming for pregnant this he just rebranded cheating like aioli is tom tomato yeah he was like it was the most noble shit i ever heard of him i was like this is like incredible lot of he tie this to the collapse of population and civilization itself it was amazing but you could do this for anything like have you ever read the biographies or or the listen to the founders podcast on pat or dyson sure haven't okay well do you know what anything about dyson i know that dyson is so hot right now every it's like the cool thing for a successful ceo to be into like you know who my hero not it's not musk jobs dyson it's the cool thing to say dyson basically i think they do three things vacuums hand dryers like in and restrooms rooms and blow dryers so blowing and sucking basically that's not like inherently cool but they're why are they such a cool company it's because the ceo has done such a good job of like grand like making like in my opinion dyson is the standard of excellence and so when i think of like if i have an employee wanting to work at dyson and i'm like vacuums it's like well no like it's excellence like we are gonna make the best and there is something very appealing about that and so you don't have to be going to mars i think to give one of these speeches and by the way anytime you have more than fifteen employees your job is basically like forty percent dis like right like and so you happy to get good at this and so i don't think you need this world changing product to say like this is cool i mean we're talking about rug rats and fucking sponge bob and we look back at it and it's dope right like it's like how cool be to be part of that and changing culture yeah yeah i've really come to appreciate this that everybody who's successful in life has just taking a simple idea very seriously way more seriously than you would expect way more seriously than it was necessary way more seriously than everybody else and whether that's bringing cartoons to you know to tv sets around the country or it's making a vacuum cleaner that's better than the last vacuum cleaner better than any vacuum cleaner that sucks more than anyone else can suck in the world like you know like whatever it is like if that's your thing yeah that's your thing it kinda doesn't really matter what your thing is because your experience of it it's gonna consume your world did one of the most beloved person is nick gray who hosts cocktail parties two hour cocktail parties yeah he took it very seriously he's like i'm gonna write a book about how to host a dinner party and it's like are you sure you need to it's not an email and he's like no it's a book and it's a science and it's an art and i'm gonna master it and that's why he's you know that's why he's fallen in love with us that's why he's done such a good job with it that's why he's it's really open up all these doors it it became much bigger than somebody would expect something like that to become and so a lot of life is just picking a simple idea and take a seriously of course some ideas are a little bit more impactful or fulfilling than others but i think the ticket it seriously i think you know i spent so much of my life focusing on the pick and idea part alright i pick a simple idea and actually it was the ticket seriously muscle that needed to be built better right that was the thing i was i was week at and it's it didn't really matter what simple idea i picked if i couldn't if i didn't learn how to take it seriously so me and tyler the ceo of have came up with a little challenge for you it's the newsletter challenge now if you know me you know that i'm a big fan of newsletter i got my own newsletter i also had a business that was a newsletter business that was amazing i wrote this newsletter about crypto we grew it to quarter million subscribers we ended up selling it after a year for millions of dollars and want you to be able to do the same thing in your business so we're doing a challenge ten grand is on the line plus me and tyler will actually be in your corner as growth advisors you would just need to go to bee hyped dot com slash m and you either start a new newsletter or you move your current newsletter over there and five finalist will get picked pitch me and tyler sort like shark tank and the winner gets ten grand so go to bee dot com slash m m that's b dot com slash m m to enter the challenge today so you're writing this book series try to find the url one hour books dot c so sean's talking is writing a really cool series of book so one hour books dot c go to your go to his website set up and you your first one is on creativity you should really google mtv and comedy control and nickelodeon in some of the early years because i started going on this rabbit hole and i started reading about the guy named steve i forgot his last name steve who started sponge bob and so this guy basically was a teacher like a grade school teacher in san francisco then became a marine biologist and then he quit doing that at the age of twenty eight or twenty nine and went to school for animation because he loved drawing comics in his free time and he eventually like kinda worked his way up to nickelodeon and he worked on rock modern life and then from there he got in and he was able to pitch sponge bob and sponge bob was like a silly show it's almost like a show that our parents didn't want us to watch a little bit because it was there's something weird about it but it wasn't inappropriate but it was like silly but his passion for marine biology and everything led to creating this and i thought it was really beautiful and something that i don't know it's going on with the world of creators on youtube is this like fiction style content or in particular animation which i loved as a kid and so i would love to see some of that stuff because a lot of the stuff on youtube now it doesn't talk about that i mean i don't think that that's like that's not really a thing but i do think do you think that there's room for that like do think that like do you know anything in that space or does this interest you i know that our friend dylan jar was trying to do something where he's doing comics and i actually thought it was pretty awesome we've met the guy who was doing this have you do you remember the amazing digital circus go to youtube and look up the amazing digital circus the pilot the first episode of this currently has three hundred and ninety eight million views on youtube yes yeah okay of course remember this yes so this guy kevin and his brother they are based in australia and they had like a passion for animation they didn't really know what to do it but they just decided like look we're sitting in australia where guys have never done this before the odds of us getting a deal with netflix or hollywood is super low but maybe we could just make something and put it on youtube and so they worked on this they they basically were using gaming engines which is not what you used for for normal tv shows for animation so they started using like unreal engine or whatever unity i don't don't remember which one instead of making a video game out of it they animated this wild show with a little bit of a dark humor and it's basically like anime but done for the west so they to remix the idea which is one of the core creative tools i find a new connection of old dots and so they connected the old dots of anime and like you know sort of like picks pixar animation and they created this show on youtube and it gets hundreds of millions of every episode on every single episode and we was there i i was i i don't know jimmy mis that well but i said hi to him and i started talking to him whatever and he goes you wanna meet like the guy who inspires me or who i think is even better than me or like he like defer to this guy yeah yeah like with with who group we basically say like our jimmy like do you have three or four people you wanna invite that are not in our network we're bringing a bunch of people from our network who's in your network that you think is awesome and he this was one of the guys and so and he was he was an awesome dude and the you know they're doing and i was like so wait so you you put all this money in time you make these crazy animated things you know it's kinda like this the sponge drop guy right i was like just a guy with an idea to sketch and then turns it into a show and they were making like tens of millions on just merch drops just fans buying the merch of their thing that was the business model it was literally selling t shirts at this point and then i was like i'm looking doesn't they merch i think they got a deal with either amazon prime or netflix and so now they were gonna bring their show now like hollywood wants them basically and so now they're going their show to one of the big streaming platforms and they cut a very unique deal where they didn't have to take it off youtube because they're like no no we're keeping it on youtube youtube our our place where we're building a giant fandom and i mean you don't know have few videos get four hundred million views like you literally have to had made des to get four hundred million views or like gang i'm style this it's not like a number that a normal youtube video can get and this is their own original content there's also something interesting here going on where i'm romantic romanticized eighties mtv and then you're romantic romanticized this this guy now but like this guy kevin digital circus like he's only a handful of years into his journey and when we were with him thought that that was neat but it was just like oh that's cool now i'm looking back and i'm like that's very romantic that's very bad ass it's it's very interesting that you don't see that at the time when you're doing it but i do think that i have to work on i think everyone does have to work on like ref framing things because it would make it so much more fun to work on and you could like keep going for a lot longer because now i see this and like this is amazing keep going keep keep doing this but when he when i talk to him he was one of twenty interesting people mh yeah hundred yeah so true what you just said i noticed a few people who do this now in fact we just had ben h on and after we stopped recording he had told us the story on the podcast about this incredible like leader in haiti i think guy guy who started song overt her yeah tu tucson hey he's like he read this book about him or read multiple books about him this book called black sparta kiss and he told the story about how this guy i think was a slave came like the leader of a five hundred thousand person army and it was one of the few places where slavery ended as like out of like a successful revolution like and they like changed the norm and know it was just like just incredible and so you yeah as a guy who's investing in world changing leaders i think he was just fascinated about how somebody pulled this off and so we were like how did you actually be a really good take i didn't put that together that's actually that's that's a really good insight actually why he liked him i i'm not sure if he consciously did that or not but yeah obviously there's an appeal to it so he after the pod was over we were like and on the podcast you know what was your and what was your impression of ben h like oh what's oh cool bet you you did a pod with ben h what's he like what would you have said a top ten so we've done seven hundred fifty he's in the top ten of like wisdom people and but would you say like he's like outlandish personalities outlandish smart is he on any surprisingly good balance well pricing well balanced good hang seem like a like a more normal dude than that your average tech billionaire type of guy right it seemed like a really good father i mean he was he's probably thirty years older than so i can say that but he seemed like someone who i could like ask for advice and it wouldn't be extreme right so i was thinking about that i like this was just like a great hang with this just a great dude but more on the normal side of the spectrum than i would have expected just because i've gotten used to every time i meet these extreme outliers of performance they often come with these kind sharp edges i think his partner mark has that his partner mark seems sharp like polarizing his literally his head as like thirty percent extra headroom like you know he just hold more brain in there dude like you know it's like oh i mean it's hard to it's like sing lebron james he's like well okay i could see that we're different like yeah we're both you know both humans but like you're six nine and you could fly and i'm i can't so like i get there's a difference that that happens a lot of tech guys you're like oh you're literally just super smart your process information differently he even said it he was like people get confused because he knows mark zuckerberg and peter t and all these guys and he goes people get confused they think that those guys have like low e hq like they don't they don't understand people because they kinda stu her and s and they they they're a little awkward he's like no they actually have a pretty deep understanding of people you wouldn't be who they are if you didn't actually understand people but they are processing data at such a high rate that it's a little bit awkward would you hear them try to talk and reply because they're processing they're just literally processing so much information and i was like oh that's and amazing putting it anyways v kind what i was saying on him at the end of the podcast we stop recording and we asked them and we're were like how did you get into that soc guy like that's crazy like we're how'd you hear about this and he said something he goes i was thinking about why slavery ended and i was like oh my god i'm glad stop recording because that's you could cancel for saying something like that like this is you know rich white billionaire wonders why slavery ended today like that's a bad p r for you but he he he had a really good answer and we didn't even say anything but he's like because you know slavery was not just a a human rights issue it was actually also the economic model of the times so he's like you know slavery been around for a long time and in many different places it's sprung up organically it's not like one system that was ported everywhere like different countries each came to the same i think he said he he goes the aqua ducks and rome were built by slaves yeah pyramids were built by slaves the aqua were built by slaves he's like it was the six it was the functioning economic model so gotta be curious why did it ever end yeah and and but he didn't mean they're like just be super super clear he was not saying it's a good thing he was of course literally thinking from first principles like isn't that interesting that this this thing that was working and all the years and then all a sudden now years and suddenly it stops you you'd be kinda curious like what stopped it and he's like haiti was the only place where it was like a bottoms up successful revolution where they just decided to change the rules without low without like i think i don't know what how we was saying it but it's like it was different than like the civil war for example and so he was like that's what got me curious and i thought there it is there's your weird bone like you know you have your funny bone in your elbow like i found it i found your special sauce you asked a question that the rest of us would have never asked you leaned in and got curious about something that we would have all just accepted at face value and there are so many of these in life you realize this when you have kids and they're like well how does this building get built so there's people what where do people come from and you're like oh my god people come from this and like but why didn't this just happened and you realize how shallow your knowledge of the world actually is not just scientific by the way it's like like my son was like why can boys show their nipples and not girls we're going to the pool and i'm like i'm telling my daughter like you knew where you're swimsuit to your boys she's bad it couldn't find his and was like it's fine just go in and he's like but why and i was like honestly i have no idea why that would be horrible if she did it and it's totally fine if you do it i have no clue do you know i don't know yeah and so there's like there's all these things we just sort of accept we take it because it's like too much mental energy to go try to answer every question and the great ones get curious about like obvious things they see things on the floor that the rest of us aren't looking at and they just pick it up and like that's where they become great i love this topic because eddie murphy has a documentary on netflix it's so good it's a two hour i gotta watch this it's two hours people forget we grew up listening to him or watching him people forget how impactful he was i mean he turn off this podcast code if you're on youtube just go to the search part just type eddie murphy raw and just go watch that and you were talked about that and so basically eddie murphy was famous starting at the age of eighteen eddie murphy was on snl at the age of eighteen and it's a whole documentary about his creative process but also it's really interesting eddie murphy was famous at the eighteen in new york city when he was twenty five or actually twenty two i think he was the star beverly hills you know the police movie and right he was the most famous guy on earth and he hung out with all the craziest people and all of those guys now you know prince rick james all these guys are dead because they were drug addicts and he was like i was sober the whole time he knows i don't drink i don't drink drugs and so they talked about that and so anyway he talks about being funny and he was like don't really think of myself as a comedian i'm an artist and i express myself via a comedy back could do anything he was i've done serious movies i've done everything and he's done i've done actually action movies it's very inspiring but he has one line that has stuck with me and he was like the thing about comedian i think what makes a special is that we're actually more sensitive to everything and so the best comedian you know if i buy a new car and a car gets and the car comes home and the dealers cnn and right in front me and i can like point out a a scratch that no one noticed because i just noticed first and that becomes the comedy and that becomes a bit or if i walk into a house and there's just one little tiny smell i'm gonna be the first person that says it because i'm most sensitive and what the the thing that you're describing with ben i've always noticed this like good comedian like shane gill does this whole read history and whole retail this very funny bit about george washington like this one little thing that i read tons of history i would have like i would've have skipped over that three sentence story and i think that what separates this i'm all putting this together right now i think what separates these really insightful people like ben who asked the right questions is that they're very sensitive and they find one or two lines and they're like that that is like very interesting to me that is the truth that is the right question and i think eddie murphy did the exact same thing when he said he goes we are just more sensitive to everyone and we could do boom and so our threshold of like something that grabs us is is lower it's a great observation they notice what the rest of us ignore and because if you think about great investors what do they do they just sort of notice this company is not being understood properly it's misunderstood it's mis price it's misunderstood and they go they bet against consensus in a way and why do they do that the you first up to notice in this pile of stocks which one is the one that's mis priced and you know there's just great stories about buffett and he read the moody's manual front to back so he's reading just company profile it's like whatever two thousand pages or something like that it's like a bible and it's just company financials and company prospect perspectives and he would read the whole thing and all he's trying to do is just notice for something that makes him curious that's weird has this much earnings but prices only this i wonder why oh it's because this is is that true how does that work and what if this happens that's very hard so you see it in investing you see it in comedy comedy is the art of noticing i have this running doc on my my phone called seinfeld premises and basically like if you like what would be the premise of a seinfeld joke seinfeld like the master of observational humor and so when you turn this part of your brain on that starts to notice the like hilarious of human life you start to notice things that don't make any sense so for example seinfeld talks about that when he talks about this power of observation he's like he goes you know when somebody's on the phone with somebody and the call drops and they call you back and they're like hey sorry i don't know what happened he goes of course you don't know what happened you don't even know how this is happening do it of us you didn't even know how phone works as if we could know the reason the call drops like you know what a hilarious but a ridiculous thing to say and then he then he builds off that premise which is like we all say this thing and what nonsense of course you don't know what happened you don't know how microwave works you don't know how anything works and then he could build off that and like turn it into a joke and so i started doing this and so i have this list of like just things that i've noticed over the past three years and i'm like i've never done sam comedy i hope was secretly like want to and like had you been talking about for years you just gotta pick a date but like i'll give you like one that's on this list that i just had i took a flight and right before the right before boarding they're like you know platinum america global elites whatever right and they're like any military vets or whatever and like a soldier basically walked up and got to board the plane thirty seconds before us and i was like i looked her around and i'm like that's it that was the perch got like this guy forced the walk still had to go through tsa like security he is security like we're like this guy should be getting like a blow job on the plane like this is insane that all he got to do was bored after global elite but before group one i was like what a shame like this dude i always thought that way about metals when they give you like a metal i'm like all that for a metal the same thing my son got after soccer this year metal so it's just like this art of noticing the the the the sort of things that the is just taking a face value and i think as an entrepreneur you wanna be doing this as a technologist you wanna be doing this right like a big part of technology like the big wave right now is ai and the funny thing about ai is that all the big companies all the companies that were winning an ai and all the people who are leading those companies they were not the og of ai like ai has been around and talked about for fifty years and the study of you know neural networks and all the underlying technology there were as experts none of the experts are the ones who started this these companies so like why is that and it's because they were so far in it they actually didn't notice that something changed is like they were so lost in the sauce that they did not realize like this time it's different even like the the core thing that changed at all was this transformers paper was written by google google which have been pouring billions into machine learning and you know their neural networks and all this stuff who got sam no sam was an outsider to this whole thing that paper at google was written by these like seven or eight got that's seminal paper call called attention is all you need and attention is all you need was this breakthrough this realization that like wait a minute all you need is this and then suddenly the outputs change this is written inside of google who has spent billions of dollars on this and google wasn't the one to use it they just released this paper nothing and then it was others out in the field that were like that's actually pretty interesting that's new that's novel so that means if that's true then we could try this and maybe we'll get a new result this time and suddenly the computer could figure out what's a cat what's a hotdog dog and you know all these things that were previous kinda hard were now actually like very doable and so then that's where you know this wave happened and now all eight of those people from google have since left and they're a part of the the big like you know the big eight ai companies now but like it's amazing that google itself which was looking for the treasure you know the metal detector started beeping and they just kept walking down the beach you know they just didn't stop and dig and so it take away because it takes beginner mind to be able to stop and dig right so and to your to answer your question of like who did notice i would say first it was deep mind so this guy dennis i don't know how he says last name bp that's a google company right so google ended buying having to buy that company so deep mind was doing really interesting where google buys it for half a billion dollars or something like that i wanna say nothing many years ago then elon notices he's like wow what deep mind can do is like what they've been talking about with ai for forty years but nobody's freaking out about this and elon is like i shall freak out about this so he starts realizing that google has all google has a monopoly on ai and he viewed ai as an existential threat and he viewed larry page which was his friend at the time as somebody who does not care about ai safety because he would talk to larry about ai safety larry brush it off he larry basically viewed it as this is this is the evolution of man we're gonna go from homeless sapiens to this like kind of this new species of like ai ai plus human whatever it'll be like a new thing that's what's gonna happen and elon was like this is crazy and so he decided to help create open ai which is a counter weight to google which had a monopoly on ai talent and research so he's like we will get researchers and we will open source the material because google would never do that and that will be like a good counter weight to this so he noticed kind of the the difference there which is kind of crazy i don't know what we're gonna call this episode but this is one of the most interesting ones that we've ever had you had a really good thing in your five tweet tuesday email you had a jerry seinfeld quote you said the context of this quote is that jerry seinfeld sold or turned down the most amount of money ever in tb history apparently he turned down a hundred and ten million dollars for one more season of seinfeld the reporter asked him why why not do one more season and jerry says the most this is so good the most important word in art is proportion how much how many words how many minutes too much cake too much of anything changes the whole feeling of it getting proportion right is what makes it art or makes it mediocre so good right so good so good we should end there that's beautiful that's that that's it that's just the best i feel like i could rule to world i know i could be what i want to from at all in it like a day's off on a less travel never looking back hey let's take a quick break i wanna tell you about a podcast that you could check out it is called the science of scaling by mark robe he was the founding ceo of hubspot and he's a guest lecturer at harvard business school the guy smart and he sits down every week with different sales leaders from cool companies like cla y and van and open ai and he's asking about their strategies their tactics and how they're growing their companies as you know head of sales or chief revenue officer if you're looking at to scale the company up if you're a cro or a head of sales just looking to level up in your career i think a podcast like this could be great for you listen to the science of scaling wherever you get your podcast