Scott Galloway: Why I'm selling my American stocks

people are basically whipping our economy for the last thirty or forty years and needs to sauce scott gallo scott gallo on gallo he's a professor at nyu stern school of business the howard stern of the business work we have a little stick for you today we wanna ask you the ten my burning questions today that we had a long time to get edible but far away i am living large and i love it i am so good at spending money i spend money like a fifties cane just diagnosed with mass cancer scott you wanna get into this sucker mister i feel like i could rule where to know i could be what i want to put at all in it like a days off on a roll i want to do you want me to be is this a offend people negative comments make a sure that people really believe i'm not running for president based on my answers like are we going all solves with no chip here what are we doing alright so you did this post the of other day which is pretty hilarious you said i finally know what it feels like to be an attractive woman because i'm at da and everyone's looking down at my chest and deciding if they're gonna talk to me or not it was great i loved your da stuff you actually said something amazing you you're were like i don't even wanna be here i'd rather be at home with my kids and i thought that was awesome but what i wanna know is when you're around all these incredibly successful people people who are actually like in the illuminati who had the most gravity towards them who were you drawn to oh hands down governor news some wow i walked down there's this in the congress hall first off i've been back to da in twenty seven years i peaked early like i came out of the gate strong and then divorce dot com imp great financial recession my career went sideways for ten or fifteen years so it's taking me twenty seven years to get back to da and i'm walking around i'm like i'm not running for office and i'm not raising money i don't i'm not pitching anything why the am i here in my favorite moment i walked down into the main area of the congress hall gavin news was walking around like i'm the president and everyone believed him he had an entourage he that guy has such star power and this was the nicest moment for me because i'm desperate for other people's affirmation he's walking with an entourage she spots me in the corner of his eye and it comes over to me and he hugs me and he says keep doing what you're doing governor news has that star power hands down star power on the other side of the spectrum i saw the old man with a pot belly walking around desperate to find someone to talk to and no one was interested and it was lindsey graham and that gave me a lot of joy did you you know you're you're you're incredibly successful you're incredibly influential but when you're at da you're around like literally the people controlling the world are the most famous powerful people on earth was there anything that you learned i don't think i was able to discern differences or draw anything conclusions around these type of people the things i walked away from da with is that the last time i was there at ninety nine it was about commerce in the us brand was capitalism consumption and bill clinton now it's about ai everyone was talking about ai and it's about the american brand is chaos coercion and i don't know compliance i i just i find the us brand has fallen so far so fast i came away from da unsettled about how unsettled the world is right now but i don't think i j i personally and people hate this the billionaire i know i know about a dozen are actually really good people the bernie sanders elizabeth warren like you can't be a billionaire unless you're a bad person well okay elizabeth horn we're twenty million does that mean you're only a fiftieth is bad but you're twenty times worse and a millionaire i don't buy the rich people are bad i have generally found that distinctive the epstein files which i understand gives people the impression that once men get to this point they feel like they're no subject to the rules i think that's a really interesting discussion i personally have found a billionaires are generally very high character people because the key to being really successful is to create allies along the way so such that you're putting in a room of opportunities when you're not physically there as well said you what was the line that news some said and should we all steal that line because i feel like that was the universal smooth guy just going up to somebody and said keep doing what you're doing how does that not apply to any situation with anybody i'm gonna use that everywhere he seems so genuine he i've been on his pod i know he likes me i know my works had influence on them he's doing this big initiative around boys and young men but i gotta be honest it i just felt great to have that sort of recognition but oh my god that guy is the definition the manifestation of r and i saw i saw about a i saw him on like a a basketball podcast it was it was him in like two or three black dudes and he was talking about like he like what do they call it code switching and he like excited about like girl up with like mac and cheese or something like he's me have some one bread they're like wonder bread yeah man and that clip went super viral of like you know if you hate him you're like he's faking the fun if you like him you're like he's just being so real you know that's how everything goes he's you know no he owned a he owned a winery called plum jack he's literally wider than ted the ted conference like that guy couldn't get any wider he's wearing like na and docker just you should just the mean into that hey one quick thing so scott as you could see in this episode has this ability to compress like ten years of wisdom into one sentence it's almost hard to let it sink in and so the team at hubspot sponsor of to today's episode so it actually went through all four times that he's been on our show it took all the best stuff and put it in one place so anything he's talked about for wealth building for power for life advice his predictions what moves markets it's dense it's a document it's available now it's totally free if you're ambitious and you enjoy hearing scott's thoughts i think you'll get a lot out of it the link is in the description below alright back to this episode question question number two alright this is this is a good one you're a grown man you got a hundred million dollars you've got fame you've got family you've got influence what is it that you're still hungry for that money has not been able to buy so far i wanna launch good men i feel like i have a deficit i think i've taken more from the country in from taxpayers payers and from the freedoms i've enjoyed than i've given back so i wanna get to a point of surplus value and by my purpose my purpose is i wanna i wanna raise good men i wanna know that when i'm towards the end that i've raised really confident loving men did you always think in terms of purpose no i mean let me close wait my purpose i had two purposes i wanted to be really rich and really awesome so i could take care of my mom and be more attractive to strange women that was my purpose the first forty years of my life and so you you have this perspective flip in your forties you know if you're influential to a bunch of guys today who was that for you like who influenced you just kinda change the way you're approaching things or shift your mindset or you know change your your approach to life i've had i've been really lucky i've had a lot of male mentors in my life that you know they usually say one thing that really sticks with me but the the big pivot for me in my life hands down was when my mind got my mom got really sick and i couldn't take ever that just sort changed everything for me and that was money as a means of protecting people not of having an awesome life and it just sort changed everything for me because up until that point my life was prom star wars getting fucked up with friends and then this happens to everybody i don't know if it's happened to the two of you but when someone you know and love gets really sick or you know and loves you a great deal to get sick and advised it just kinda for me it kinda changed everything and not necessarily in a good way i still feel like you know i'm a middle aged man and i gotten over the death of his mother and also i mean it sounds very pas but it's true the death of my mother and the birth of my boys and it wasn't a hallmark channel moment when my boys were born i'm like i need to make more money and i it was two thousand and eight i lost everything i just felt this like it wasn't angel singing in bright lights by way i don't think meant should be in the delivery room with gross bring bring me the thing cleaned up with a bow and hair while i'm smoking a cigarette i i think it's just so woke and stupid that they allow men into the delivery room but anyways i felt shame i'm like i've been so successful i've had so many blessings and i'm near broke and now i'm responsible for this little science experiment but it really rattled me was also very motivating so it's not one person it was very birth and death as they're supposed to be have been the biggest influences on my life that's a great answer that's pretty awesome did you say you stopped worrying about making money in your forties we talked about this i decided that once i got to a number from twenty five to forty five maybe forty eight i did nothing but work i did nothing but work wasn't a good person i wasn't going out of my way to save the whales i wasn't investing relationships i wasn't i'm just like when when again going back to one of my mom got sick and i couldn't take care of i was so traumatized by a capitalist society that doesn't protect people who are under insured i'm like the only thing i can control is how hard i work and you can't decide to be economically secure but you can decide how much of your own time and energy i don't remember anything in the age of twenty five to forty five other than working there was like a couple trips to hawaii i think but other than that i don't remember anything but working but i decided alright i've if i get to this number and the problem is your number keeps going up and we talked about this heading in the last podcast i said when i hit this number i'm done and i'm gonna do two things whenever i meet with my financial advisers and do this once a year they tell me this is your net worth and if it's above that number which it it has been the last twelve years because it's been amazing economy i do want two things with the incremental number above that i either spend it i love to spend money i'm great at it i am so good at spending money i spend money like a fifties gangster just diagnosed with ask cancer i am living large and i love it or two and then anything above that i give away i don't know it because i'm feeling philanthropic i do it because it makes me feel masculine and american and have you ever said that line before i spend what do you say i spend money like a fifties gangster who just got diagnosed with ask cancer i have to know is that aligned you've ever said before or did that just more than two or three hundred times sean that saved all my stuff for you i mean you are so best i was on ben i was on ben s podcast and i said that and he was like oh did you know i actually had ask cancer i have my prostate removed uncomfortable pause uncomfortable pause ben's been very public he had he he fought and beat prostate cancer anyways did he spend money lavish when he had it i don't know what his approach to money is but i think that yeah i i i think a finite nature of life or sense of them and i get that power from my atheism i think if you're this is i mean this is a point one percent problem but i can't stand it i have rich friends that don't know how to spend their money or they don't give it away it's like what the fuck you doing and enjoy your life well that is question number three perfect lead you said something that we thought was genius we've talked about it many time you said america is the best place to earn money in europe is the best place to spend money and it got us thinking about spending money what could we learn from you we said what else is the best way to spend money to improve quality of your life what have you actually found is good bang for your buck spend it and improves the quality of your life are we talking about a lot of money whatever comes to mind when i say that yeah you can talk about all hands down a private line hands down it lowers the bar for fun you buy or you charter when you need it i've owned a plane that was a ton of fun but it's a ton of work because your pilots get divorced and there's safety checks and all this bullshit it's like managing a small business charter is difficult because you end up comparing the prices and it's a lot of work hands down fractional the way to go because you essentially can arbitrage scale up or down based on the mission if it's just you find somewhere you don't wanna belt how much shit into the air so you go smaller plane if you're taking two families to india which i'm doing you get a big plane and you don't you days basically just text them yeah it's about i spent about one and a half or two million dollars a year but friend of mine from high school i really like mormon kid getting married in a weird place i'm going why because i have a private plane i figured it out i i can spend another seventeen days a year either with my family or doing something fun because i'm not going to i'm not connecting through you know through dallas fort worth and getting delayed i'm also a bit of a nervous flyer but yeah i i mean i hate to say take my house don't take my plane is there anything that your billionaire buddies spend on that you think is stupid and that worth it art and wine art is i'm trying to buy culture i've been a boring douche bag in my whole life so all of a sudden i'm gonna start overs spending on art and it makes me interesting no it doesn't you're still the same douche bag what about something that was that's a good way to spend that's below the pj like threshold oh travel if you have kids just go you know take them to elephant camp in bangkok i go on safari what age did you start traveling with your kids i've got a a two year old in a in a in a three month old and i'm looking forward to traveling the three month old is actually easier to travel than a two year old zero to three awful it gets better you're you're no use your job is to be supportive of your wife and make money that's it you add no value you'll pretend to like it you'll come on podcast podcasts and say so i love it you did the cutest it's awful and keep them away from a large body of water that's your entire job right now and then at about age three they become less awful and then about from like four to fourteen is the golden decade oh do everything go i mean again these are incredible stories of privilege but even if you don't have money take your kid the best week i've had in probably last three years i did a college tour with my son we planned it out together using ai should we go to indiana should we go to wash you should we go to michigan state what if we go to if we go to michigan can we see a football game if we go to un can we see a basketball game i mean we did nine schools in nine days and it was just it was just amazing and but take time with your partner take them somewhere cool and a may spend there's a ton of research on this people overestimate the amount of happiness they'll get from things and they underestimate the amount of happiness they'll get from experiences in some drive a hyundai and take your husband to africa that's awesome you you had a pretty bold thought last time that you're on i think you said something lower you you predicted that america's decade the next decade for america is gonna be flat in terms of economic growth and i think you also said for the index funds do you still believe that to be true yeah i'm selling down my american stocks mostly because i'm diversifying because i don't wanna lose i've lost all i've been three times with trains i've lost it twice i can't go back i'm not guys are young and have good hair i'm another neither of those things i can't make it back again so i'm diversifying and if you just look at the cycle of american markets it's at a global markets it's typically the us outperform for eight years than emerging markets outperform for eight years it goes back and forth we've been outperforming emerging markets for seventeen years i still believe the markets is cyclical the buffett index stock market valuation versus gdp he likes it at about ninety percent it's a two hundred and ten percent the s and p is trading at historic highs ninety seven percent of the time the s and p has traded at lower valuations relative to earnings so it's not in it's not a criticism of america i just think america america is an asset if the rest of the world is an asset there's america is an asset everything every public company in america every public company outside of america they're equally priced right now they're both you can own every public company in america for a hundred bucks or you can own every public company outside of america for a hundred bucks what do you think is the better value right now well i mean that's a leading question but i i i would have always assumed america oh see i think it'd you take okay every public company in china europe latin america you think is worth less than the public company companies in america i think i think i think like i think that when you look at the sap p i think that the big american companies to me aren't american companies they oh they're international i mean that's fair that's fair that that's so like apple latin american company it has its major office in cup but i don't think of it as an american company at this point that's that i think that's a thoughtful response yeah i think america is too expensive right now i think europe's on sale and by virtue of the fact that i am an american and basically the majority of my advertiser i'm always gonna be very best in america because i on a bunch of real estate in america and my company is largely driven by american human capital and american advertisers so what i'm trying to do is i think the most powerful word i didn't learn until i was in my forties was diversification i just think america expensive right now it's not even a statement on the judgment on america or american companies i just think america's undervalued right now do you wanna hear some of the other predictions that you made in our podcast and we went and looked if they were right or wrong you said apple was valued i think we did this podcast eight months ago you said app apple was over valued you're right they i think the stock went down since then you said that we what did you say you said that the gl ones were gonna be bigger than gp for i believe you are right there i think the the gl one market cap think there's like a gl one index i think has grown faster than chad or open a eyes valuation you said mrna stocks are gonna decline and i think you got that correct big time but doing up ninety percent yeah yeah yeah yeah it's down and then you also said that but here's this interesting one you said that food you thought that food stocks because of gl ones we're gonna be down and mcdonald's is not down i think but i think you like made a prediction that you thought that gl ones would be so big that mcdonald's were gonna go down i think gl one is a more transformative technology than ai i've said this for a couple years so sean we were talking about micro dosing yeah or whatever it is i'm gonna assume you are micro dosing gl one drugs let me ask you what's had a bigger impact on your life gl one drugs or ai i i don't micro what what do you mean i don't micro g ones so i can't oh i just assumed since i've seen you your fit and trim which i assume means go but we'll go with the notion just get just gather sir by the way something me by the way i don't take ed drugs just so you know i don't i i know what you're talking about i don't i don't take i don't take viagra before it's go time every before sunday during the summer sol when my partner agrees that sex me i absolutely don't take viagra anyways let me ask you this then more more broadly if someone is on a gl one and they're using ai all the time what do you think has a bigger impact on their life for sure the gl one that fastest way to deficit reduction if i could be president for day or king for a day and at a magic wand mandatory national service let me set that right now twenty five dollars an hour minimum wage but the third thing i do i would put out the mother of all rfp d novo nord eli lilly and say i need a billion doses of gl ones and then i would distribute it for free to every rural household in america and i would take health care costs from thirteen thousand to sixty five hundred dollars and boom we have a deficit solved gl one is the most transformative technology over the last twenty or thirty years it's the biggest thing since gps is the way that's see it that is a a wild take that's what we were gonna actually ask you if you were in charge for a certain amount of time and you could make wave a magic wand what would you do and you just answer that question that's i i i never it's very interesting i never a million years thought you were gonna say do you feel like the do you feel like the data's is out on you know the either long term effects the downsides of it or are you saying doesn't really matter the upside is so big that we can we can figure out how to mitigate the downsides oh what i mean i'm out of scientist we might find out that thirty down the road people are getting pancreatic cancer generally speaking president gallo you just ordered a billion doses generally speaking there's no free lunch right generally speaking whenever the aids cocktail was worth it but it ended up giving giving people on it cholesterol problems chemotherapy is amazing you do enough it you're gonna get leukemia on twenty or thirty years there's just no there's no free launch i'm a much better version of me a little up i love alcohol i've got more out of it and it's gotten out of me there's definitely not a free on alcohol so far everything we keep learning about gl wan is that oh it's even better than we thought it might makes you live longer it might delay cognitive decline it's optimal my gambling addiction what foreign addiction they're people are biting their nails less have you taken it no i'm my micro dosage at some point i'll be the guinea pig here bay i had drinking and drug issues and i've been sober for long time store you you came on here you came on the podcast like what four years ago twenty i think in twenty one yeah basically years ago he told me about something he read in a reddit forum him and he injected into his body this was before the trend and he's like this thing is amazing he's like yeah i'm losing weight he's like but i also i don't have any cravings you you told me you said on the podcast you go i think this is gonna cure alcohol what technology tells you to stop eating ice cream and need more kale well okay so i i i i've been sober for twelve years or so but when i took it five years ago i was like you know what's crazy i watched by a brewery the other day and sometimes i walked by breweries and i smell like hops guys i really smell it in and middle the day i'm like oh that's amazing i wish i was there i remember smelling it and i was like i don't like wish i would like i don't wanna go there and like drink this stuff and then i remember eating like a scoop of ice cream or just a bite ice cream and i was like that was lovely i don't want it anymore i'm done and then i also bit my nails it was a it was a magical drug it was a very magical drug and people like me i'm i'm a fairly fit person i don't know if it's entirely it's it's not necessary for people like me but if you're obese i think it's it's really amazing but yeah i i and i and now micro at every once in a while because i just think it's interesting and there's always like a new varieties you know it's like getting in the latest and greatest car there's all these like new varieties that are just like wild it is pretty amazing i think metformin is really interesting too but there's a bunch of these drugs man they are pretty crazy i i i think it's i'd give that out well i really enjoy this president thing i would eliminate capital gains and mortgage interest trade i'm i need to correct myself we said dictator you're dictator oh better much better so so this should if you have a benign the best run countries in the world i use singapore it's a benign dictator like if you get a good good dictator that's absolutely the way to go you could argue the china in a lot of ways i mean we hate anything that's on democratic i get it the ui a lot of people describe she as a murderous auto the life expectancy of forty years ago when china was forty seven it's now seventy seven they brought five hundred million people out of poverty into the middle class now you could argue that china has pulled off something so incredible anyways i would do get rid of capital gains tax deduction mortgage interest trade who owns homes and stocks people my age young people you get capital gains you're you're a you're a complex person man you you you don't fall into one category why would you do that because every fiscal policy we've made over the last fifty years is to transfer money from people ari age to people my age we have slowly but surely old people have figured out a way to vote themselves more money and the average seven year old is seventy two percent wealthier here than they were forty years ago and the average twenty five year old is forty two percent less wealthy and what do you know young people aren't having kids that are fed up with america we are constantly over investing in seniors but how did how does that tie to the capital gains because don't don't older people own the assets that would benefit from no capital gains tax no i'm sorry what i mean is they pay current income they don't get a tax deduction be one it should be reagan there's should be one income tax rate for all income you make and by the way anyone under the age of thirty like portugal should have a tax holiday for the first a thousand dollars we desperately need to level up young people who don't like america and have mandatory national service such that they start meeting other great americans that's the tech holiday is a great idea we need to level up i mean and it's pretty simple we need to put more money in the pockets of young people and stop transferring one point two trillion dollars from young people of the wealthiest generation in the history of planet at old people old people are basically raping our economy for the last thirty or forty years and needs to stop okay and what do you know alright washington dc see is across between the golden girls and the land of the debt and they keep voting themselves more money forty billion dollar child tax credit that would benefit young families stripped out of the infrastructure bill but the hundred and twenty billion dollar cost of living adjustment for social security flies right through enough already so you haven't really thought about that question never before yeah okay but governor news some likes me you're talking about things that me and sam i don't know about so we're gonna shift it to things we understand okay so you've talked about question five is you've talked about how there's just mail loneliness epidemic and you've talked about like policy changes or self motivated and and high agency changes that the individual can make what's the business opportunity around the sort of young lost male epidemic it's a really helpful the first thing that comes to mind third places i think you're gonna see you're already saying a massive uptick and unfortunately itself because there's a monopoly ticket master and ticket prices to go see taylor swift or you know whoever it is but i think third place is i think we need more bars i think we need more sports leagues i think we need you know touch shack wave garden top golf i think we should provide subsidies to third places also think we need to unlock i think developers in the us i think you're gonna see a huge counter cyclical movement against n laws and that the government will probably come out with subsidies rent control makes no sense that just makes housing more expensive because you limit supply we need instead of drill baby drill should be build baby build i think the development companies were are going to get government sponsored subsidies to encourage them to build more and we're gonna start doing away with n law such that they what they've done in minneapolis what they've done in austin but housing has gotten way too expensive for young people for the entrants and i think that being few invest in developers right now or great third places where people meet i think that's a way to make money unfortunately i hate to say it the guys who are gonna clean up here are the guys tapping into young men's worst instincts you're gonna see the speculation markets boom gaming is out of control because if you're a nineteen year old dude in a french class at cal state north ridge it'd just be more fun to bet on whether the next pitch is gonna be ninety miles an hour or greater the most profitable companies are gonna be the ones tapping into an immature prefrontal cortex of an american male so unfortunately the way to make money out the loneliness epidemic is probably meta because they're exploiting it in terms of how to solve it i think that's more public policy i'd like to think there's a great way to make money doing it but unfortunately all the profit incentives around making young men lonely or and lonely didn't you use to own like a social club did in new york did i remember the current i'm i'm a member of all of them i go to all of them i'm a my my general investment philosophy is the following the sex here it is i wanna join won't get near with a check a friend of mine is opening a member's club in downtown manhattan for musicians and artists sounds amazing i went great opening party people i need to be the oldest lease attractive person wherever i am then i know him at the right place and this was that so i join i'll join it he asked me to be a investment in like no way no way another friend of mine is starting a saas platform for health care maintenance scheduling working there sounds like i wanna put a gun in my mouth take my money the more boring and less sexy and investment is that's where you invest the other shit you consume but you don't invest in it but you're your your return on your invested capital is inverse correlated to how sexy and cool an industry sounds but you're your your your big career win was l two which you know that's i started watching you years and years ago in l two because you would do normalcy analysis these amazing youtube videos i think i never to be honest i never understood exactly what l two was i didn't know if it was like a consultant or software but it it was basically helping brands look at different data to decide where they rank and what they need to do to improve but you made that pretty i mean that on paper does not sound exciting you made it pretty sexy and cool i loved watching your youtube videos that was pretty awesome you you're being generous it was digital benchmarking where we used software and scraping tools to aggregate twelve hundred data points on a brand and then we compare them to their peers oh make a be me we get my knees just just saying that oh yeah just because you like money but yeah that and then recurring revenue model you know we had an ultimately ended up selling period times revenues when i was doing strategy consulting which sounded much cooler i would charge william sonoma levi levi's half a million bucks to do there internet strategy and they're like two thirds the away through the engagement come up with new problems that only i could solve so they would pay me more but the recurring revenue international benchmarking you know digital you know i think it sounds cool i like that stuff but i wanna be quarterback back of the jets that's sounded much cooler to me when i was in high school i didn't think i'd be in digital benchmarking so our analytics but yeah the the less sexy industry the greater the return on your human and financial capital so live in san francisco and in the last four years the most sexy thing to be investing in his ai and my biggest investment has been put millions and millions of dollars into retail shopping centers which if you walk around san francisco anybody here will tell you that's dead what are you talking about people don't go to brick and mortar stores anymore i think it's supposed gonna be a great investment but it's been phenomenal like i great investment basically compounding like forty four percent a year great and i get the tax benefits of very real estate and it's passive and i don't like and it's like retail which everyone thinks is dead there's i think less than four percent vacancy rates like nationally simon properties is nobody builds anymore it's just supply constrained and so you know my investor updates are not about ai it's about how burlington c factory signed you know extended their ten year lease and how we just put in a home goods or you know like into these entity centers and it's been the least sexy but the most profitable investment what i made all of my venture investing is giving me zero cash flow and you know sort of zero returns because it's this ten of year arc whereas boring shopping centers has crushed it for me yeah i'm i mean there's some nuance there because i think the tier two malls was struggling but the yeah i in somewhere were in violent agreement well actually one of things you said about third places has has actually shown up to you true so the one thing that died was like macy's or like you know a bunch of bankruptcies for joanne and things like that yeah but they all get replaced fifth experiential things so it's tram parks it's top wall it's you know things like that that are experiences that people wanna go do and so you're seeing anybody who understood that can look at a center that has vacancy or tenant on the way out but you can there's tons of demand for these experiences things to fill them up yep today's episode is brought to you by hubspot did you know that most businesses only use twenty percent of their data that's like reading a book but then tearing out four fifth to the pages point is you miss a lot and unless you're using hubspot the customer platform that gives you access to the data you need to grow your business the insights that are trapped emails call logs transcripts all that unstructured data makes all the difference because when you know more you grow more and so if you wanna read the whole book instead of just reading part of it visit hubspot dot com you've you've talked all lot about marriage and this is our next question but you said you talk about how important it is both financially and emotionally to marry the right person so if we were gonna do the the inversion of that what would you say is the best and easiest way to marry the wrong person it's really thoughtful question when i was a young man and i was trying to find romantic sexual partners i was constantly trying to figure out what person do i need to be that will get them to like me i was trying to constantly figure out do i need to act different like i don't care like i was just it wasn't me establishing a relationship with this person or on a day with this person it was my representative who tried to figure out what i thought this person would want from me specifically how i could convince this person have sex with me and what you realize is the person you wanna end up with is the person where you get to be you and they like you despite the real you like in the best relationships i've ever had are people that like i can be me around and they just really like me for me like i'm i look back on sources of confidence my first serious relationship with the woman named melanie and i was crazy about her and she was crazy about me and i think that confidence of someone who actually knows you and you can be honest with and call and who sees your insecurities and you know and still really is into you i just think i if i could wish anything on a young person it would be the opportunity to be who you are around somebody and find out that people's there are people out there who will love you for that i just think that i didn't figure that out i was constantly trying to put on a mask of who i thought would be the most attractive or interested in me in bragging and boasting and and also i think the ultimate weapon the ultimate ap for young men to give to women it's this strange thing called follow up questions for me it was always controlled boasting and to actually just take an interest in someone's life and noticed them i found was really powerful later in my life i would also recommend probably being very careful about getting married young i think you're a different person at thirty two than you're at at twenty two i would would suggest living together first to see what it's like to have that kind of roommate i think you need to get alignment around money i've been in best man four weddings and i get the same toast every time and it's a sincere toast there are three things to a being a successful husband the first is put the scorecard away decide what kind of husband's son friend partner investor you wanna be hold yourself to that standard don't keep score i've kept score my whole life with relationships it's been a disaster for me because you will naturally inflate your own contribution and minimize theirs and you always feel unhappy decide the kind of person you wanna be hold yourself to that standard two always express physical and sexual desire sex says an affection whether it's holding a hand or fooling around with your partner in the bathroom at a party it says i choose you i want you i think women wanna be wanted and i i i just think that animal instinct expressing desire is super important in a partnership and i think it's a wonderful thing i think we're physical beings and the third thing is never ever let a woman be cold or hungry pas and power bars wherever you are you you are just so full of sound bites like the the best effort easy to give a woman is a follow of question when we ask well we what i when we just asked you that when i ask you that i the way that you got silent and we're slow to answer i was like nice he's never talked about it this way where get something totally fresh but then you like say these phrases where i'm like how would earth do come up at the stuff it's really it's really really good sean and i were talking about eddie murphy and he was like i'm a good comedian because i'm sensitive i'm very sensitive to details and i see things that maybe other people don't see and i just noticed things and am able to talk about them and it makes everyone laugh because it's something that they all notice but they're not exactly sure that they're sensitive really common on it what allows you do you think to come up with these interesting observations is it being sensitive what is it it's mostly ip theft i get most my ideas from other people and i'll pause when i see something really interesting or that kinda of moves me and i'll repeat it a bunch of times and trying to apply it so try to remember it i i've just found this thing i forget it even set it but it really moved me and it was that everything does not demand your judgment you don't have you entitled to not have opinions on things and it i just paused and i thought about it over and over and over and i've used out i've used that line a bunch of times because i was falling into this trap of done in kruger i thought okay because i have some insight around a couple things that everyone demands to deserve and wants my opinion on everything and i i do all these hot takes on the podcast and videos and you know it's like the epstein files come and i'm like alright do i wrap my hands around there i'm like you know what maybe the world isn't dying to hear for me about the epstein files maybe the world isn't dying to hear about my views on iran although i have a lot of views on iran it's like okay it's okay to occasionally sit back and just shut the up anyways my point is if i see something that i find really insightful and interesting i stop i read it a bunch of times to trying to apply it and i tried to cement it into my gray matter so i don't think i'm that insightful i think i'm good at identifying thoughtful ideas and i try i tried to reference where i got the idea from but there's so much amazing material out there it seems like you pay attention to what resonates better than most what resonates with yourself i think that's kind of like the eddie murphy sensitivity idea also but it does seem like there has to be either an incredible knack for just nailing it put you know putting the words around it right away or an intentional effort to kinda punch things up i guess like how do you arrive at the the kill shot that you have at the end right you've said ten of them on this podcast already and you know in some ways we're asking steph curry to tell us how to shoot a jump shop but like do you do anything that you think the average person doesn't do to be better at that well first all you're being generous i get it wrong a lot i'm not saying you're right i'm saying you're lyric i was thinking you're very persuasive i say really stupid things all the time and and you know in my comments section will remind me of that all the time i get it wrong a lot i don't know if it's forty nine or fifty it's two things i don't know if it's forty nine or fifty one percent genetic my father was really a gifted storyteller and he was a salesman he had a scottish accent and a big strong draw line and i just noticed from the age of eight that people would create a semi circle around him just to listen him he just had he was just an amazing storyteller and it a lot of my ability to communicate it's not my fault and then you may have a great swing naturally but if you don't take lessons every day and play four hours like you're not gonna be tiger woods and i'm not same level but i'm like a guy who just got his you know amateur program card i get to speak for twenty two years i've speak in front of a hundred and sixty students paying a hundred and eighty thousand dollars per class to listen to me talk about something i'm on podcast podcasts every day i write several thousand words a week about a concept and i'm really trying to understand it i have a group of analysts who find data so i'm practicing golf four hours a day there's no michael phelps is in the pool six hours a day from the age of five you have to and by the way he has naturally huge webb feet that that are not his fault right i think if there's one secret sauce communicating is that if you can write well you're gonna be a decent communicator and i gotta see in english in high school but i've never stopped writing yeah so again it's some some genetics some hard work some practice can you actually tell us when do you find time because so prop gallo dot com no signal malice is the blog which i read i love and so you just wrote up two blog posts this week or in the past two weeks actually what's that what's the total volume so it's like two newsletters a week it's how many podcasts how many extra youtube videos you know like what what's the total volume you're outputting in the week i write a book every eighteen months k i do seven podcasts a week i put out a newsletter every week seven recordings a week seven recordings a week cross different podcasts i do two to three media hits either radio or television a week and i try not to work more than thirty or forty hours and storytelling is my core competence but my superpower as i've always been able to attract and retain really good people people think people come to me say i'm so impressed with your content i love your graphs and your doodle they think it's me they think it's me in my kitchen with a cam order and dueling on an napkin i have twenty eight people at pro media yeah i have some talent but the key between a practice and an enterprise that creates real money is to find outstanding people and get and get them to leverage your time and your talent but are you sitting down and actually writing this these one thousand or two thousand words and then they're gonna take that and help you turn it into more stuff on monday mornings are doing editorial team with all the producers all the data analysts all the podcast hosts and i have several writers and we go through stories so epstein files it's biggest story mike do we have anything original to say here what's the angle no we don't have an angle here and i'm not interested in talking about it oh let's write about the power of national economic strikes why it's so powerful and that the trump administration only listens to markets doesn't lose to listen to protest that's mentioning angle alright you're writing the newsletter this week you draft these paragraphs i'll draft these three paragraphs i'll edit thursday night we need oh we have josh shapiro coming on the podcast tomorrow what are the question we just go through all the different stories and content and then we try and come up with original things and then we start producing the content and then when it's good and we have great editors we snake it through our channels it might be the newsletter it might be our instagram post it might be our linkedin it might be if i really like something i'm like okay that's gonna be chapter seven of a book on called project twenty twenty eight which is my next book which is a response to project twenty twenty five more of a progressive like policy book but we do an editorial meeting and people get to work they pitch stories they pitch me on all these stories and i say what's the angle here what's the date or the insight we're bringing to the story and if you can't answer that question i'm like well let's cnbc or cnn cover it what about your solo creative time so you know disney would wake up and doodle sure seinfeld wakes up goes to kitchen table and writes jokes for two hours it's you know the sol part where you're gonna have your original ideas outside of the team yeah i generally go to sleep around two or three am and i sleep till about ten and my creative time is beach usually my best hours are between eleven pm and two am with the dogs everyone's asleep i feel at peace i know my boys are safe i turn on my fireplace sometimes i have a drink sometimes i have edible and my dogs are with me and i do some surfing online i think about something inspired me and i'll either go downstairs and do a video and a fur coat or i'll start writing and then the next morning i look at it and go this is shit or i go oh this is pretty good and i start pinging it around and i say okay add some data here get i'll send it to our illustration people and say start thinking about charts for this we're gonna put it out and newsletter form or as a video but i'm constantly thinking about in producing data but my flow state is really really late at night are you doing any company running like any administrative or any managing less and less i used to do that a lot i've you know like you sam i've run bill companies now i've i have the luxury of doing what i wanna do and what i wanna do is create content and i have outstanding people catherine dillon and a woman named cl to joke just who's been working for a long time katherine been my partner for fifteen years they run the business occasionally they'll bring me in into try and close someone we're hiring i get on the phone i see the finance i love numbers i see the financials almost every week and i i think i can spot weakness and strength from the analytics and the numbers but for the most part i want out of the business i love running business except for the clients and the employees i have other people managing everything almost and they're really talented and i paid them really well and i can focus on doing what i love which is creating content and in saying provocative interesting things and trying to have you know trying to matter if you will but i'm out of the business of running businesses i'm done i am done were you good boss i think i was just okay i was good in a sense that i think i created economic security for a lot of people i was raised a generation in san francisco where steve jobs is our mentor and and there was this terrible that infected a bunch of young tech executives including myself that if you were talented and nice you were talented if you were talented in an asshole you were steve jobs and you were a genius and so i wasn't nearly as kind i was never mean to people but i wasn't nearly as kind as i should have been and what you happens when you get older is you realize you have this capital sometimes it's just financial capital you can pay people well but if you're a senior level exact and someone they respect grabbing someone and sending them at pulling them into a room or sending them an email sign you are outstanding here i'm so impressed with you it changes their life for a day and i never did that shit and now i do it all the time i'm trying to catch up but i also on the negative side occasionally say something that would say something stupid in the meeting and rather than taking them aside and saying that makes no sense i would say in the meeting that makes no sense and the person would be humiliated that was not i'm not proud of that that was not a kind thing to do but i thought that's leadership i could've have been so much kinder so i am now i i try to be really thoughtful and proactive and i hear about someone getting divorced and i just called call them and say i'm giving you money that a friend of mine who's fairly famous get arrested a few days ago in minneapolis and i'm like just semi your bank details everyone needs money when they i get arrested i don't talk about it don't there's something i've learned don't ask people they need help help them don't ask no one wants to say yeah i need help you're more powerful than me and i up and you're on top i need your help don't ask people if they need help help them i think the the fun part about talking with you is like this okay so this podcast we started out as like incredibly ambitious like get after it type like guys in san francisco incredibly insecure guys who thought success would solve the problem yeah but we it's really fun talking to you because i think that like you have to remind yourself on a consistent basis that the reason why this whole entrepreneurship thing is kinda cool is because you could help others you could put your debt in the in their earth and all that stuff but you could do it your way you know the best part about this podcast if we we've done nearly eight hundred episodes is we've we talked to so many people and we could show you examples of someone who has broken every single rule or followed every single rule and they've still gotten to the end state the the end goal and the cool thing about business is there's just you can you can you can do it anyway and it's really cool to hear you explain the ways that you do things which is very unconventional super not common and you are achieving the desired goal which is to build the great company to treat people well and to have a good life when you go into your fifties this weird thing happens and it's really awful your friends start dying there's these genetic time bombs that go off in the last few years i've had a friend die from a nerve disorder leukemia and pancreatic cancer who just should not have died there's a picture of eight of us from the f fertility at ucla you know closest our pos our closest friends three of us are dead and if you had ranked all of us including some of us would become obese some of us who were too stressed out these would have been the guys would be least likely to die and so all of a sudden you just start thinking about okay what's important to me and if you're blessed with economic security you immediately move to like alright money is a means but it's not the ends and it is very hard to to start behaving that way i just put a jackson hole because i got offered two hundred thousand dollars to speak what and i said yes i can't help if someone offers me four times or five times my mother's annual salary when she was a secretary i can't help i go and it took me away from my boys for three days by the way it's not easy to get from london to jackson hall just so you know and for one hour speech to these masters of the universe and i'm like why am i i got there and i'm like why am i here i missed my kid my kid had one line singing and is thing i'm like i should be at that i don't i'm not there and so you realize as you get older like if you're blessed with some level of economic security do shit with your friends do shit on your own but one of my role models is this guy bear rose famous hedge fund manager and i asked i can't i was asking him about wealth like once you get to a point of economic security he said the hard part is in in the lesson here is the following when you get to economic security there's three buckets in your life there's things you have to do you said scott if my biggest investors is in town i have to have dinner with them there there's things you wanna do i wanna go on college toward with my my oldest i wanna do that and then there's things you should do the real power of economic security is like eliminate the should bucket there's things you wanna do there's things you have to do get rid of the should and what i realized is like half the things i was doing in my life with a should bucket i've been invited to da well i absolutely should go i'm a da i'm like why am i here why am i here well why'd you go why'd did you go to jacksonville why'd you go because i'm still insecure and think that if i get invited back to da said i will be enough then finally i will fill the hole that can't seem to be filled here it sounds like gavin did fill the hole though well okay it was fine but i should there's no reason for me to go to da there's literally no reason i mean great a fist mom from governor news is fantastic but i get invited to everything that sounds obnoxious but it's true go to the sexy shit cam lions hotel d cab bash shit sexy actually go to south by southwest t max food all these podcast weird after should sexy da has the sex appeal of a marriott lobby it is the ages couldn't be anymore non sexy anyways it's liberating to go do i need to go to this seminar because there's just gonna be a lot of powerful people there do i need to accept a speaking gig because it's a lot of money no you don't need to so so you've talked about economic security and you said that term a bunch of times if somebody's listened to this and they're go what numbers does that take and it's obviously you know somewhat different for everybody but walk walk the listener through what is economic security how should they think about that because i know guys who've got a lot who still need more i know people who don't have much that should probably fight a little harder to get a little bit more because they'd have more free time give me the the milestones of the benchmarks and ideally with numbers that that you can think of the number is easy take your take your burn take what you think you need every year to be happy for some people that's sixty thousand a year my dad with social security needed like another ten or twenty grand a year to live the way he wanted to live some people need a million bucks a year and then times it by twenty five assume a post tax return of four percent and once you have twenty five times the burn you think you'll need you can start eliminating the should bucket mh does that change over time because you know you're burn at the time when you probably first got was different than now if you're so three million dollars a year i've been very open about this i think not talking about your money is an attempt to keep middle and lower income homes down rich people talk about money to each other all the time i spent three to four hundred thousand dollars a month so if you take that at five million times twenty five i need a hundred and twenty five million to be economically secure and by the way when i was younger i thought if ever have a million dollars i'm done i used to think like in my twenties if i could ever save a million dollars i'm done i'm gonna start writing scripts for tom cruise films and just do whatever i want and then as you get older you realize how expensive kids are how expensive it is to live new york how expensive it is take care of your parents and your taste and your greed begin to grow right you're like i could never imagine you know owning multiple homes pretty soon you can i live in manhattan and it's just crazy seeing how people live man there's people you could earn three million dollars a year this this is gonna be a clip that someone's you're gonna mock me for but let me just say you can make two to three million dollars a year and seriously with a family and live paycheck to paycheck like it's crazy how much how much money people spend to live here i i know people who will spend a hundred thousand a month and they tell me they don't feel what rich it's it's pretty wild no you're exactly i know feel so sorry for you but if you look i lived in manhattan and in twenty ten i was just starting to get speaking gigs i was just starting to get sort of real money from being a professor my partner was working at goldman i think we were making seven or eight hundred grand a year that felt like a lot of money to me we couldn't afford to live in manhattan we just had two kids granted we didn't need to send our kids to private school but we were going to we were renting our rent was fourteen thousand dollars a month we needed a three bedroom because we had a living in because she worked in so did i we had no money know it's not your birthright to live in manhattan so what we did was and the thing that sent us over the edge was my kid applied to seven schools at the age of four and got rejected from all seven because he was speech delayed by the way story well he just got into uv early decision so things worked out for him but when he couldn't speak at the age of four all seven schools we applied to said no so when schools that you're gonna pay fifty eight thousand dollars to for the kid to play with blocks decide they don't want your son like that's said we're out of here i moved to florida back when it was inexpensive in two thousand and ten and i'm not exaggerating i saved i cut my burn by probably fifty percent i rented a place on the inter coastal for five thousand dollars a month instead of paying fourteen the school was fourteen thousand and at of fifty eight and we were very disciplined we took all of our savings including the thirteen percent of top line in tax savings and we invested in the market and kind of the rest is history it's fine to be ambitious i find young people don't wanna an honest conversation around what's required to live the lifestyle they want to live where they want to live it and people are really there's a of really happy people living in a suburb of saint louis who join a country club coach little league and make a hundred grand a year you know their husband is a nurse maybe they work part of time he works part time at a nonprofit there's a lot of different ways to be happy but be clear you wanna live in manhattan or la or san francisco or even now miami and have a fabulous lifestyle you're gonna have to make a shit ton of money which means you're gonna have to work all a time unless you're smart enough to have rich parents and what i find with young people is they don't wanna have an honest conversation around their burn and the sacrifice required to get there alright let's take quick break because i gotta tell you a story let me tell you about the first time i tried to run payroll for my team i was using a traditional bank and you know the type it's got a junky interface it's built like a two thousand and two tax form and it was open only during business hours and i hit send in it froze they flagged the transaction they lock my account they put me on hold for forty five minutes and then they told me i gotta visit my local branch and that was the day i started looking for a new banking solution after asking a few founders what they were using i found out about mercury and so now my payroll is two clicks i can wire money i can pay invoices i can reimburse the team all from one clean dashboard that's why use it for all of my companies and so do two hundred thousand other startup founders and so if you're looking to level up your banking head to mercury dot com and apply in minutes mercury is a financial technology company not a bank bank the services are provided through choice financial group call them m a and evolve bank trust members fdic okay we can finish with this so you've you've got suns and i saw i almost wanna think about like what you would tell your sons so i wanna know what advice you believe to be true but a part of you hesitate to say it publicly because it might sound harsh or unfair and people won't like it i have a lot of those yeah you kinda made your profession off this but i think for for most people is a pretty tough question drink more go out drink more mega series of bad decisions in my pay when you're in the company of women you pay for everything always no woman is ever gonna kiss you if who splits the check with you all all mammals have a mating process the downside of sex is much greater for a woman her fertility window is much shorter men benefit more from relationships the as and advantage of going on day with a woman one way you restore that as and demonstrate valor is to pay with absolutely no expectation it's just it's just a given and my kids are like dad you're so boomer i'm like just be clear no one's ever gonna kiss you who you don't pay for is that what you said to the woman on your first date when she's was like oh no let's split it and you're like listen tell i i think that is something that tiktok talk about i've never seen a woman grab for a check and i know that sounds sexist i i've just i've never i've never in my wife out a woman pay for every anything and i know that i like to pay before i get there so it's not awkward with like nine pages i can't read the that's a hip and this says baller move just just we're done there's no expectation i'm not a john you're not a prostitute but i appreciate your time i am hoping some at some point to have sex with you so i wanna demonstrate strength and that i can take care of your kids versus a guy wearing a cast watch who talks about sending you a v request i i don't care what anyone says one way you demonstrate valor valor and masculinity if you can't pay i hate to men's split checks dude man the you get this one i get the next one you don't split checks you're gonna make some waiter go back and figure out how to split the check and who's gonna give them fourteen or seventeen percent i i i've done this from a young age i did not have money until i was in my forties if i couldn't afford to pay i didn't go i didn't go and anyways drink more i've gotten real pushback on that and men should always pay always so those are two things so da shot do you know da scott yeah he's the founder of hubspot i i assume he's a billionaire i think he is a billionaire and he one time i went out to dinner with him and i brought a friend of mine and we ate a lot i was really fancy restaurant and he ran to the bathroom and i wanted to be cool and i paid the bill and he came back and he goes hey let's pay and i was like no it's it's taken care of already and he was like what what and he ran at the kitchen he made him refund the check to me and he paid and i was like der what are doing man like let me let me let me be cool here and he was like listen years ago when i was like twenty two or twenty four i came to america and i started a business and i wanted to get customers and everyone told me you had to play golf and i didn't know how to play golf and i feel awkward playing golf but then another person told me well just take them off of dinner and just pay for the bills and that's a really good way for you to like treat people nicely and particularly customers and he goes from that day forward and i think he was twenty five i vowed to pay for dinner one hundred percent of the time that i went out and no one would ever pay for my dinner and so if you go and pay for this dinner you will be ruining twenty five years of me paying for everyone's dinner and it was hilarious to hear him just like go through this spiel and so he has paid for everyone's dinner that he's ever been not to eat with for twenty five years now there's some nuance here and my partner reminded me of this i always pay for every dinner she's like you realize this is an ego thing and it's about control and she goes i get where you're coming from but people who are your friends and also have their own economic security don't want you constantly assert your ego and your power over them by paying for everything all the time that this is about your insecurity it's no longer about your generosity it's about your insecurity and trying to express some sort of weird dominance and i got so angry when she said this because i think some of it is true and the reality is your friends like i was used to be don't ask my friends for it once i got success don't ask my friends for anything offer them advice help them out in the reality that's on a friendship yeah that's sort of obnoxious that's like yeah big that's like i'm pop yeah occasionally you need to call your friends and say i'm struggling with my marriage i just got diagnosed with a high blood pressure i'm really upset about it your friends wanna comfort you your friends don't wanna be just your you know beneficiary they want they want occasionally to say no i'm doing well i can pay for dinner i get that i'm i think that if you're not letting occasionally asking your friends for help in being vulnerable and exposing your insecurities and your weaknesses and your anxiety then you don't have a friendship and what i realized was a lot of it was ego with me trying to you know t my chest i don't need anyone's to help i just help everybody else and then you don't have friendships you have a series of transactions but i go back to what i'm saying anyone with o you pay for everything no nuance to that one what i like is that you have a code i think that i've always interested and attracted to people who have their own code that they've established a a way of living and i tend to disagree with a lot of their code but more than anything i agree with the fact that they have a code and i respect that i think most people lack a code to live by i think they lack an operating philosophy i think maybe religion used to give it to them i think they reject the one that their parents or society want you know there's a natural desire to reject what your parents or society pushes on you but it's not replaced or substituted with a valuable operating philosophy and i think that's probably one of the the things i think people lack the most and so i hope that if even if you disagree with half of the shit that scott said i think the more important thing is to ask do you have a code and do you have a code that you live by and that you've established on your own terms from your own lived experiences and in values i i a hundred percent agree some people get their everybody needs a code too many decisions coming at you without a code some people get it from religion the military their parents i didn't have a code when was younger i was trying to handle everything exe and it was hard so yeah an imperfect code is better than no code at all otherwise it's so hard to just know how to handle all these situations and i very much ago you guys never brought up my side or my movement resistant unsubscribe oh wait i really don't i even know what this all about tell it's tell like something from the beginning i genuinely don't i don't even know what you're talking about i am horrified by what's going on in minneapolis and across our nation i i think there's an difference to be right and being effective i wanna move to being effective what i've noticed is the trump administration only walks back things when the markets move and the fastest way to make the markets move right now is to go after the companies that are forty percent of and p by un unsubscribe from from amazon from apple from microsoft platforms from i have a whole list of what i call ground zero and then going after and holding the power of the purse from companies providing infrastructure with their at and t or hilton but i have a site called resisting unsubscribe and i'm trying to convince people that the the weapon hiding and plain sight is their spending seventy percent of our economy is consumer spending and if you just in twenty twenty the greatest political action in history was the first quarter of twenty twenty and it wasn't because hundreds of thousands of people were dying was because the gdp crashed thirty one percent if we can put a dent in the magnificent tens economic power the president will hear about that and he will respond and the fast way to do that if you want unsubscribe from chat gp they're trading at forty times revenues is two hundred and forty dollars that's ten thousand dollars market cap you take away from open ai if you try to do that with k you would need five families to stop buying all groceries for a year so go after the soft tissue and that is tech company subscription and you're gonna find as i did you have three subscriptions to ant philanthropic you don't need three i have seven streaming media platforms i don't need seven i was on amazon one the healthcare care company paying a hundred and ninety nine dollars i don't need that this is unsubscribe february is a great time to take stock of all the money we're spending at the hands of millions of people and billions of capital they convince you to spend more money than you need and it sends a message to the markets in the administration resist and unsubscribe and these companies they are specifically contributing to the problem you're just saying the whole market has to shake for the administration to be move it's not that these individual companies did anything wrong is that what you're saying oh no they're enabling this bullshit when tim cook shows up with ins hard drives and goes to the melania premier when jeff bezos pays forty five million dollars for a documentary that brightens up the room by leaving it so you're you're picking companies that have kissed the ring is what you're talking about these are the enabler these are the people who've said okay kisses ass i mean there's some historical precedence here in the early thirties germany the captains of the manufacturing industry turn to buy and die to hitler in the rise of fascism because he said if you don't come out against me they were very worried about him i will crush the trade unions and you will make a shit ton of money there's an analogy here and that is i get text messages from these guys saying i hate myself i wanna go to white house i'm like i hate you because you're not willing to speak up and the very values and principles rule of law capitalism competition free markets the built these amazing companies and made these guys billionaires is under attack right now and they don't wanna speak up because they i think they're gonna make money will be careful what you asked for but these are the enabler and your free gift would purchase spend less money send a message to the people who you know tell them to put away the neat knee pads and speaker your mind they probably have to do it collectively because he goes after people who go first but this is a great way to send a message to the president to the markets and to these individuals that this what what is happening here is on american and you are des creating the values that made you to goddamn rich and earlier you had said you have researchers in your termite my editorial process and the example you used was like the power of a of a boycott when i hear you talk about this i think my ten dollar youtube subscription doesn't move the needle but it sounds like you have some submitted data that shows otherwise if microsoft misses its expectations by one percentage point it loses ten percent of its value other companies go down in sympathy the nasdaq one hundred lost one and a half percent on one day the only time the president has walked back the annexation of greenland or tariffs is when the markets have moved how many people do you need to do right participate anticipate for this to matter the reality is okay so these are my objectives my objectives is to send a signal to the markets and into consumers that they have power with their purchases and that they should be thoughtful about where they spend money and where they decide not to spend money i'm trying to assemble infrastructure part of my infrastructure as a website that makes it easy for people to unsubscribe from big tech platforms i would love it if enough people collectively canceled such that all of a sudden amongst a a variety of reasons the the ceos of these companies say maybe we should be a little less sick of maybe we should push back is that happening right now probably not i'm getting a hundred thousand unique a day today to my site i'm getting thousands of screenshots but is open changing its plans because of what i'm doing probably not but here's the thing as you get older i'm sick of heck from the cheap seats i wanna be on the field i wanna be doing something and when i was a younger man i used to take public risks and now i just get angry at everybody else so i wanted to do something but it i'll be honest it's gonna take a lot but it would take less un unsubscribe from big tech to have a impact than anything else and one day protests are powerful but there's more symbolic than more cinematic and powerful i think of a if if single digit millions of people unsubscribe from tech platforms one they'd find out that they're saving a lot of money and spending money where they didn't think to and i think these guys would notice so yeah you know i'm one hair on the horse's tail but i'm kinda sick of talking about it not doing anything it must be kinda fun though a little bit too like you said like you're like i i like to give money because it makes me feel good this kinda i i i i think that it feels nice to have an enemy and to and to get behind a movement you're worried you're throwing a party no one's gonna show up right so there's some public failure risk here but it feels good to do things with other people and also i just i just canceled my uber account and when you cancel it it gives you an graphic it shows you how many time you've ordered from uber eats i've ordered thirty four times uber eats and then it shows you how many uber rides you've taken in the last ten years i've taken thirty seven hundred and forty seven uber rights so i take three hundred fifty rides a year i do uber locks i don't own a car and as big tech platforms do they used to price it very aggressively they consolidate the market and then uber has raised the prices on uber x i'm sorry uber locks seven to ten percent of your way above inflation so the average price of uber locks when i was first taking it was forty to sixty bucks now it's eighty to one hundred and twenty so and again story of privilege i'm spending thirty five thousand dollars year on uber so i've started taking the tube here in london i've started taking the subway new york which is awesome and i've started taking uber and i figured with the money i'm saving i could lease an i7 a range rover or a g wagon including insurance and parking and this is a story of privilege i realized most people can't spend that kind of money on uber but what i'm telling you is if you really look at recurring revenue subscription payments to big tech you're gonna find out you can save a lot of money without a great deal of effort and so i'm i'm excited about this this is the soft issue this is the testicles of the economy these companies are out way over their skis their valuations are inflated if you wanna send a message to the president don't like and subscribe this video resist unsubscribe and our youtube channels not on this list feel free keep that subscription we are not part of the testicles of this country that's right that's right so that resistant unsubscribe dot com that's that's where they do alright that's got amazing as always thanks for coming on man i hope you fun i really enjoy this thanks guys so i appreciate the thoughtful questions cool alright thank you man that's it that's pod appreciate you take care i feel like i could rude world and know i could be what i want to from at all in it like a day's off on a road less travel never looking back alright my friends i have a new podcast for you guys to check out it's called content is profit and it's hosted by luis and ph ka after years of building content teams and frameworks for companies like red bull and orange theory fitness luis and fans are on mission to bridge the gap between content and revenue in each episode you're gonna hear from top and creators and you're gonna hear him share their secrets and strategies to turn their content into profit so you can check out content is profit wherever you get your podcast for